SALES TRAINING 201 - Startup Hoptown & Business Growth Training Series

Build Your Business. Increase Your Sales. Strengthen Your Strategy. Big Ideas. Practical Training. Real Results.
About this Event

STARTUP HOPTOWN & BUSINESS GROWTH TRAINING SERIES

Build Your Business. Increase Your Sales. Strengthen Your Strategy.

Big Ideas. Practical Training. Real Results.

Whether you're dreaming of starting a business, preparing to launch, or looking for ways to increase sales and grow an existing business, the Startup Hoptown & Business Growth Training Series is designed for YOU!

Presented by the Small Business & Entrepreneurial Development Resource Center, Inc. (SBEDRC), this six-part, hands-on training series provides entrepreneurs and small business owners with practical tools, proven business strategies, and actionable guidance to move from ideas to execution and from business challenges to growth opportunities.

With each class limited to just 12 participants, you'll benefit from an interactive learning environment, personalized instruction, meaningful discussions, and opportunities to apply what you learn directly to your business.

What Is This Training Series About?

Our goal is simple: Help local entrepreneurs build stronger businesses, become more competitive, increase revenue, and plan for sustainable success.

Each 90-minute workshop focuses on an essential area of business development, including startup planning, sales and marketing communication, customer acquisition, customer service, and strategic planning.

You can attend an individual workshop that addresses your immediate needs or participate in all six to build a more comprehensive foundation for business success.

Workshop Schedule & What You'll Learn

December 7 | Sales Training 102

Find Customers. Build Your Pipeline. Increase Sales.

Take your sales skills to the next level! Learn how to identify ideal customers, prospect strategically, develop a repeatable sales cycle, organize and manage your sales pipeline, follow up effectively, and leverage referrals to generate more conversations, opportunities, and sales.

All workshops are held from 6:00 PM to 7:30 PM Central Time.

Goals of the Training Series

The Startup Hoptown & Business Growth Training Series is designed to help participants:

• Develop the knowledge and confidence to start, operate, and grow a business.
• Improve their ability to communicate business value and attract customers.
• Establish effective sales systems that support consistent revenue growth.
• Strengthen customer relationships, satisfaction, retention, and referrals.
• Develop a strategic direction and actionable growth plan for 2027.
• Connect with practical resources and professional support for continued business development.

What Will You Take Away?

Participants will leave with more than information. Our focus is on helping you develop tools, strategies, and next steps you can put to work immediately.

Depending on the workshops attended, you'll gain:

• A clearer understanding of the business startup process and planning requirements.
• A stronger business value proposition and more effective sales message.
• A framework for prospecting, managing sales opportunities, and generating referrals.
• Practical techniques for improving customer experiences and online reputation.
• A clearer vision, business priorities, and measurable goals for 2027.
• Actionable steps to help move your business from where it is today to where you want it to be.

Who Should Attend?

This series is ideal for:

• Aspiring entrepreneurs considering or preparing to start a business.
• New business owners seeking stronger business foundations and operating strategies.
• Existing small business owners looking to improve sales, customer service, profitability, and growth.
• Sales professionals and entrepreneurs responsible for generating customers and revenue.
• Self-employed professionals and independent service providers seeking to attract and retain more customers.
• Business owners and leaders ready to develop a clear vision and strategic plan for 2027.

Whether you're just getting started or have been in business for years, there is something here to help you take your next step.

An Exceptional Investment in Your Business

As part of our commitment to supporting local entrepreneurship, SBEDRC is making this professional training series available at special discounted rates for local residents.

Individual Workshop

Regular Value: $229

Your Cost: Just $20

Complete Six-Workshop Series

Regular Value: $1,379

Your Cost: Just $100

Attend all six workshops and save an additional $20 compared with purchasing each workshop individually.

IMPORTANT: Each workshop is limited to only 12 participants to provide a more personalized, interactive training experience. Early registration is strongly encouraged.

Location & Registration Information

SBEDRC Office & Training Facility

515 Weber Street
Hopkinsville, KY 42240

Dates: November 11 – December 29, 2026
Time: 6:00 PM – 7:30 PM CST (each session)

Questions or Additional Information?

Phone: 270-885-8885
Email: [email protected]

Don't Just Dream About a Stronger Business. Build One!

Your next level of business success begins with better information, stronger skills, and intentional action.

Whether you're developing your first business plan, learning how to turn conversations into customers, or preparing your strategy for 2027, this is an opportunity to invest in yourself and your business.

Only 12 seats are available per workshop. Reserve yours today!

SBEDRC — People. Businesses. Stronger Communities.

Build. Learn. Grow.