Rocktoberfest 2026 Presented by First & Main

Name: Rocktoberfest 2026 Presented by First & Main
Start: 2026-10-03T16:00:00-04:00
End: 2026-10-03T20:00:00-04:00
Location: First and Main

Schedule

Sat Oct 03 2026 at 04:00 pm to 08:00 pm

UTC-04:00

Location

First and Main | Blacksburg, VA

Rocktoberfest returns to First & Main! Live music, local shops, restaurants, and fall fun in the heart of Blacksburg. RSVP for free today!
About this Event

Overview

Rocktoberfest is back and bigger and better for Year Two! Join us for the 2nd Annual Rocktoberfest at First & Main: live music, local shops, restaurants, movies, and fall fun in the heart of Blacksburg. It’s completely FREE — RSVP today!

About Rocktoberfest 2026

Celebrate fall in the heart of Blacksburg at the 2nd Annual Rocktoberfest, a FREE community festival at Hokie-owned First & Main, featuring live music, local shopping, restaurants, giveaways, and family-friendly fun. In town for Friday night’s football game and sticking around for Saturday? Perfect — whether you’re a Hokie fan, a longtime local, a Parents Weekend family, or you’re in town for gameday, everyone is welcome. Bring the whole crew for a relaxed evening of great entertainment, local flavors, and the best of the New River Valley.

Bands to be announced soon!

What to Expect

Live Music All Evening – Regional bands take the main stage, including an opening act and headliner.
Local Shops & Special Offers – First & Main retailers — from Alumni Hall and LOFT to Talbots and Runabout Sports — stay open with outdoor tables, samples, giveaways, discounts, and demos.
Catch a Movie – Need a break from the music? B&B Theaters is open all evening for the latest blockbusters or bowling — perfect for Parents Weekend and gameday families looking to fit in a show.
Beer, Wine, & Spirits – Guests 21+ can enjoy beer, wine, and cocktails from First & Main restaurant partners like Bull & Bones, El Rodeo, and The Hatch. ID required at each establishment.
Special Virginia Tech Appearances – Keep an eye out for the Hokie Bird and other special guests from VT Athletics (subject to availability).
Giveaways & Promotions – On-site giveaways all evening long.
A True Fall Festival Atmosphere – Crisp autumn vibes, live entertainment, and community connections in one of Blacksburg’s favorite Hokie-owned gathering spots.