Q&A: How to find story ideas in The Times comments section

If you’re not reading the comments beneath a digital article, you’re missing an opportunity to get to know that publication’s readers. Below the line, you’ll find a treasure trove of inspiration, packed with ideas of what the audience your clients want to reach are talking and thinking about. The Head of Community at the Times joins us to explain how her team use the comments section to influence commissioning across the newsroom and how PRs can use it to craft pitches that editors will snap up.

Seats are £50 and are limited to 50 PRs. Please submit a question for the journalists on the booking form – attendees will have the chance to ask follow ups during the session. Book now if you want to join us.

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