Profitable Pro Live: Turn Your Marketing Into Sales
About this Event
Are you posting consistently, attending networking events, and putting yourself out there, but still watching potential clients disappear before they ever buy?
You are not alone. And the problem is probably not what you think.
Join us for Profitable Pro Live, Birmingham's premier monthly business growth workshop, where real business owners learn real strategies that produce real revenue.
This month, we are bringing in Melissa Martin, MBA. A Brand Revenue Strategist and founder of Blackwood Impact Group for an honest, practical session on turning your marketing into actual sales.
Before building Blackwood Impact Group, Melissa co-founded and helped grow a digital marketing agency where she generated more than 80% of the company's total revenue before its successful acquisition. She has worked with organizations ranging from startups to nationally recognized brands, including the Atlanta Braves, Nashville Predators, Huddle House, and the American Red Cross.
If you have been...
• Spending money on marketing that does not produce consistent sales
• Posting content that gets attention but never turns into clients
• Getting interest from people who say 'I'll think about it' and then disappear
• Wondering why your competitors seem to be growing while you're grinding
This is the room you need to be in.
What You'll Experience at This Live Event
1. Where Your Marketing Is Breaking Down
Most business owners are losing sales in the same three places and do not even know it. Melissa walks you through the real customer journey and shows you exactly where attention turns into action and where it stops.
• Why people follow you, engage with your content, and still never buy
• The three most common drop-off points in any service-based sales process
• How to audit your own marketing funnel in under 30 minutes
• What 'I'll think about it' actually means (and what to do about it)
• And more
2. Why Clarity Beats Content Every Time
You do not have a posting problem. You have a messaging problem. Melissa breaks down how unclear messaging silently kills conversions and what to do about it right now.
• How to write a one-sentence value statement that actually works
• Why most business owner messaging repels the buyers it is meant to attract
• The difference between content that builds awareness and content that drives decisions
• How to make your offer feel undeniable without sounding pushy or salesy
• And more
3. Your Practical Roadmap From Attention to Revenue
This is where the session gets tactical. Melissa gives you a working framework for taking someone from first impression to closed client without losing them in between.
• A simple customer journey map you can build the same night
• The exact sequence of touchpoints that moves people toward a buying decision
• How to follow up consistently without feeling annoying or desperate
• A clear action plan you can start using immediately after you leave
• And more
Why You Should Be In The Room
Profitable Pro Live is not a pitch fest. It is not a motivational seminar. It is a working session built for business owners who are serious about growth.
Gilberto Herrera has facilitated events for Grow with Google and the Birmingham Business Resource Center and has worked with thousands of business owners across the country. Melissa Martin brings a track record most consultants cannot match. She has produced more than 80% of her agency's total revenue before leading it to a successful acquisition. The Atlanta Braves. The Nashville Predators. The American Red Cross. They trusted her with their brands.
Seats are limited to 60. No cost to attend. Reserve yours now.
Networking begins at 5:30 PM. Workshop begins at 6:00 PM. Birmingham Public Library, Downtown Branch.
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Agenda
🕑: 05:30 PM
5:30 PM – Networking & Open Q&A
Info: Arrive early to connect with other business owners and entrepreneurs in the room. This is a relaxed networking session where you can introduce yourself, build relationships, and ask Gilberto questions about business growth, marketing, and attracting better clients.
🕑: 06:00 PM
Welcome & Opening Remarks
Info: The evening officially begins with a short welcome and overview of what you will learn during the workshop and how to get the most value from the event.
🕑: 07:30 PM
Event Concludes
Where is it happening?
Event Location & Nearby Stays:
USD 0.00
