Playing the Long Game September Lunch and Learn

Jeff Attinella, of the Tampa Bay Rowdies, will share his journey from professional athlete to leading content strategy for the Rowdies.
About this Event

Playing the Long Game: Authentic Content, Global Buzz & Local Strategy

How do you transition from living the story on the field to controlling the narrative behind the scenes? Join Jeff Attinella, Director of Content & Development for the Tampa Bay Rowdies, as he shares his journey from professional athlete to leading content strategy for one of soccer’s most iconic brands. In this interactive session, Jeff will break down how the Rowdies leverage real-time storytelling, high-stakes international events like hosting Cabo Verde and the momentum of the World Cup to amplify their brand voice. Discover how to apply a "player’s perspective" to your communications strategy, build trust with your audience and create content that drives real connection—no matter your industry.

Join us for lunch, networking, an awesome speaker and our 2026-2027 chapter board installation. It'll be a great day!