Origins: An NFL Collection Pop-Up Event

The NFL has recently announced its fourth annual installment of ‘Origins: An NFL Collection’ – NFLShop’s limited-edition Super Bowl collection designed by native New Orleans brands.

Origins: An NFL Collection is an ongoing merchandise collaboration program that provides an opportunity for local designers in NFL event host cities to create and sell Super Bowl-themed merchandise that highlights their creative prowess and connection to the community. 

For the fourth annual collection, the NFL handpicked three brands rooted in New Orleans culture to collaborate with ahead of Super Bowl LIX. Featuring designs from NOLA native brands/artists , and , the exclusive capsule lines showcase the designers’ interpretation of the Super Bowl through art and design, all from the lens of New Orleans. 

• Jerin “Jerk” Beasley pushes the boundaries of artistic expression using his work as a visual journal. With his bold, innovative approach, Jerin has redefined the role of art in contemporary culture, leading to collaborations with major brands such as General Motors, Draft Kings, Polaris, Nike, Hibbett Sports and more.
• Sneaker Politics is a clothing and sneaker boutique that originated in Lafayette, LA in 2006 with strong roots in the fashion industry. Now with six locations, the brand has identified itself as one of the premier retail boutiques in the country.
• Statement Goods features a range of products that are inspired by Southern culture with a fun New Orleans twist. From cards to home goods and apparel, founders Toni Point and Alysia Fields are devoted to creating fun, modern and graphic art that is accessible to all.

The NFL will debut the collection at a one-day-only pop-up event in New Orleans at 266 Decatur, on Thursday, Feb. 6. Fans are invited to the free event to shop the limited edition products and mingle with the brands behind the collection while enjoying music and refreshments. To register, visit . For fans outside of NOLA, select styles from the collection will be sold online at beginning Feb. 6.

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