Nonprofit Marketing Machine: How Small Charities Punch Above Their Budget

A free lunch-and-learn for Houston nonprofits. Build a connected marketing system that drives more reach, more donors, more impact.
About this Event

The best marketing isn't louder or more expensive. It's connected.

Here's something most mission-driven teams never get told: the organizations winning at marketing are winning because their marketing runs like a machine, where every part makes the others work harder. The message feeds the reach. The reach feeds the donors. The donors come back.

Most marketing stalls for one reason. The pieces don't talk to each other. A post here. An email there. A website doing its own thing. Each part working alone, none of them building on the others.

This session shows you how to connect them into one machine that runs, so your effort compounds instead of scattering.

What you'll walk away with:

In about 75 minutes, we'll break down the five parts of a marketing machine that any nonprofit can build:

• Your message so a stranger understands who you help in five seconds
• Your intake including the $10,000/month in free Google advertising most nonprofits are eligible for
• Your conversion so the attention you earn turns into donors, volunteers, and signups
• Your flywheel so first-time supporters come back a second, third, and tenth time
• Your dashboard so you can finally show your board what's actually working

Then we'll put it to work. We'll tear down one real nonprofit's marketing live, score it against the five parts, and map the fixes. You'll diagnose your own machine as we go.

Who this is for:

Nonprofit leaders, marketing staff, and anyone wearing the marketing hat at a Houston organization. If you're already putting in the work and you're ready to make it all click together, this room is for you. Come ready to take notes and ask questions.

The details:

• 📅 July 22nd, 2026
• 🕛 11:30 AM (lunch provided)
• 📍 507 N Sam Houston Pkwy, Houston, TX 77060
• 🎟️ Free to attend. Seats are limited, so grab yours.

Who's running it:

This workshop is hosted by Sidekicks, a Houston creative agency that builds and operates connected marketing systems for nonprofits, restaurants, hospitality brands, and ecommerce. It's led by co-founder Jimmy, who also founded and currently runs Outrounds as its Executive Director. He knows the marketing machine from both chairs: the mission-driven team making every dollar count, and the agency that builds the engine to do it.

Every great mission deserves a great sidekick. Come find out what that looks like.

Save your seat above. 👆