Marketing Workshop- Customer Intelligence Lab: Beyond Surface Understanding

*Lunch and snacks are provided.

Designed specifically for sheffield tech park businesses, this practical workshop focuses on what matters most: truly understanding your customers and what drives them. Whether you're refining your target market or exploring new opportunities, you'll walk away with clear insights and practical tools to better connect with your ideal customers.

This workshop is all about cutting through the complexity and getting clarity on:

• Who your ideal customers really are (beyond the obvious)
• What actually drives their decisions
• Which parts of your offering matter most to them
• Find your audience, speak their language, and create meaningful relationship

We'll work together to uncover insights that could reshape how you approach your market. It's hands-on and practical - you'll be doing the work right there in the session, not just listening to theory.

Perfect for anyone who's been wondering if they're really targeting the right people, or if there might be better ways to connect with their market.

It's intentionally small-group, giving everyone space to work through their specific challenges. Plus, there's always great value in hearing about each other's experiences and insights.

Host or Publisher Sheffield Technology Park