Marketing Strategies for Early-Stage Startups

Marketing from Bootstrapping to Scaling!

In this engaging session, we'll explore the essential strategies and concepts that startups need to navigate the marketing landscape, from their early bootstrap stages to scaling for growth. Join us as we delve into real-life stories, key marketing principles, and interactive discussions to help you kickstart your marketing journey effectively

1. Welcome and Introduction

• Goals overview, agenda
• Startup founder's journey: challenges, strategies, success

2.Key Marketing Concepts

• Importance in bootstrapping
• Core components: audience, value, branding, channels,
• Understanding your target market
• The power of story telling

3.Key takeaways & Interactive Q&A

Visual and Interactive Elements:

• Slides, videos, polls, Q&A tools

https://scaleupstream.com/events/756

Host or Publisher Stephanie Perrault