Making LinkedIn Work for Your Small Business

Strengthen your business presence, connect with the right audience, and create content that builds credibility and visibility.
About this Event

LinkedIn is not just for job seekers or corporate professionals. It can also be a powerful tool for small businesses, entrepreneurs, consultants, nonprofits, and local organizations that want to build trust, share their expertise, and stay visible with customers, partners, and community connections.

Join Ignite and Lillian Link for a practical one-hour session focused on helping businesses make better use of LinkedIn.

During this session, we’ll explore how to strengthen your LinkedIn business page, understand what kinds of content perform well, and connect your personal presence with your business goals. You’ll leave with a clearer sense of how LinkedIn can support your visibility, credibility, and relationship-building without needing to spend hours online every week.

This session is ideal for small business owners, entrepreneurs, nonprofit leaders, marketing staff, solopreneurs, and anyone responsible for helping an organization show up more effectively online.

What You’ll Learn

By the end of this session, participants will better understand how to:

• Use LinkedIn as a visibility and credibility tool for their business
• Improve their LinkedIn business page
• Create content that supports business goals
• Connect personal profiles and business pages strategically
• Build relationships and stay visible without overcomplicating the platform