Make Your Products Shine: Branding & Photography Workshop

Melissa Panszi Riebe (A D’Zine® / Make Your Mark[et] NY) and Doug Schneider (award-winning photographer & co-founder of Via Viaggio) are teaming up to share their years of experience as business owners and market pros—helping you get organized, focused, and create holiday-ready products photos that stand out.

What You’ll Get:

Expert branding & photography tips from industry leaders

Hands-on time with curated backgrounds, props, and lighting

Professional guidance on styling, composition, and lighting your products

Time to photograph your products for high quality & lifestyle shots you can use for market applications, social media, and your website all year long

Printed & digital resource guides, plus a list of must-have apps

New connections with fellow makers

Special Opportunity:

Doug Schneider will be available for professional headshots during the event—add yours for just $100!

What to Bring:

5 products you want to photographSmartphone or cameraPersonal propsYour networking energy

Who Should Attend:

Makers, artists, and small business owners ready to boost their brand and create scroll-stopping photos—no experience necessary.Sign up now and make your markBring your products, be ready to network, have fun, and leave with stunning photos that will make you and your creations stand out—all year long!

Founder of A D’Zine® and Make Your Mark[et] NY, Melissa is a branding expert and creative strategist with a passion for helping makers and small businesses stand out in crowded markets. With years of hands-on experience as a vendor, designer, and entrepreneur, she brings a unique blend of visual storytelling and practical know-how to every workshop she leads. Her mission? To empower makers with the tools they need to build bold, beautiful, market-ready brands.

Follow Along on Instagram: @adzineny

Catch up on her podcast: Make Your Mark[et]

An award-winning photographer and co-founder of Via Viaggio, Doug specializes in capturing the essence of products, places, and people with authenticity and style. His work has been featured in national publications and admired for its clean, story-driven aesthetic. With a sharp eye for composition, lighting, and branding, Doug helps makers and small business owners elevate their visual presence through high-impact imagery. In addition to his commercial work, he’s a dedicated mentor who loves helping creatives build confidence behind the lens. Whether he's photographing your products or coaching you through a shoot, Doug’s goal is to help you see your work—and yourself—in the best possible light.

Follow along on Instagram: Via Viaggio

Check out more of his work here: dougschneiderphoto.com

Capturing the perfect shot takes intention, creativity—and the right tools. In this hands-on workshop, we’re making it easy.

Replica backdrops will be set up throughout the space, ready for you to drop in your product and snap a clean, professional-looking photo. You’ll also have access to styling elements that add height, depth, and dimension to help bring your images to life.

Whether you're updating your brand visuals or just experimenting, this is a great opportunity to create content that stands out—with minimal setup and maximum impact.

Host or Publisher HudCo