Main Street Marketing Summit

What if your business showed up first when someone nearby searched for exactly what you offer? What if you had a simple system that turned every happy customer into three more?

That's what you'll walk away with.

The Main Street Marketing Summit is a full-day, no-fluff event built specifically for small business owners in central and western Massachusetts. This is for the shop owners, service providers, and entrepreneurs who are too busy running their businesses to figure out marketing alone.

Use AI to reclaim your evenings. Writing emails, social posts, promotions, review responses, website updates. Today's AI tools can handle the marketing tasks that eat up your nights and weekends. You'll see live demos and leave with prompts you can use immediately.

Show up first when locals search for what you do. Your Google Business Profile is the most powerful free marketing tool most small businesses aren't fully using. A few strategic changes can put you in front of customers who are ready to buy, today.

Turn happy customers into a growth engine. Word of mouth has gone digital. You'll learn simple systems to generate more reviews, get more referrals, and build the kind of reputation no ad budget can buy.

Stop guessing at social media. You don't need to post every day or dance on camera. Learn what actually works for local businesses and how to batch a month of content in a single afternoon.

Stop wasting money on marketing that doesn't deliver. Whether you've been burned by an agency or just guessing at what to spend, you'll learn how to tell what's actually driving customers through your door and cut what isn't.

This isn't a tech conference. There are no jargon-heavy keynotes designed for Fortune 500 marketing departments. Every session is built around the businesses that make our communities run, the shops, salons, restaurants, repair services, and professional practices that line the main streets from Springfield to Worcester and everywhere in between.

We know your Tuesday looks nothing like a marketing director's Tuesday. You're juggling appointments, inventory, payroll, customer calls, and a hundred small fires, and "update the website" keeps sliding to next week. This event meets you where you are. The strategies are designed for business owners who are doing their own marketing, often on their phone, often between customers. No big budgets required. No tech background needed.

Beyond the sessions, you'll have ample time to connect with other local business owners who get it. Over lunch and throughout the day, you'll meet people facing the same challenges, swap what's working, and build relationships that last well beyond the summit. Some of the best marketing ideas come from the business owner sitting next to you.

Auto shops. Hair salons. Bakeries. Law offices. Fitness studios. Landscapers. Restaurants. Boutiques. Accounting firms. Dental practices. If your customers are local and you've ever thought, "I know I should be doing more with my marketing, I just don't know where to start," this day is for you.

Hosted at Bay Path University.

TBA

TBA

Platinum Sponsor:

We extend our sincere gratitude to our Platinum Sponsor, Brick Marketing, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success.

For more information, click here.

About the American Marketing Association (AMA) Boston:

The American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences, learn about the latest marketing trends, and build a powerful professional network. AMA Boston empowers its members with the knowledge and

resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.-----

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