It's Not Magic—It's Economic Development
Why do some communities attract new businesses while others don't? Is it tax incentives? Politics? Luck? Or is there something more?
The truth is, successful economic development isn't magic—it's strategy.
Join Ryan McCrady and Abby Powell from the Springfield Sangamon Growth Alliance for an engaging, behind-the-scenes look at how Springfield and Sangamon County compete for jobs, investment, and long-term economic growth. Discover what companies and site selection consultants actually look for when choosing a location, why one site may be selected over another, and how factors like infrastructure, workforce, transportation, utilities, available land, and quality of life all play a role in the decision-making process.
The presentation will also explore how Springfield and Sangamon County market themselves to prospective employers, the critical role of supporting existing businesses in our economic success, highlighting how business retention and expansion efforts are just as important as recruiting new ones, and how partnerships between the public and private sectors help position our community for future success.
Using real-world examples, insider stories, and a look at the site selection process, SSGA staff will explain how economic development really works—and why every resident has a stake in creating a community where businesses choose to invest, people choose to build careers, and future generations choose to call home.
Whether you've ever wondered why a warehouse lands in one location, why manufacturers seek specific sites, or how economic development organizations help shape a community's future, this presentation will offer valuable insight into the decisions that drive growth in Springfield and Sangamon County.
Free coffee and networking at 7:30 a.m., program begins at 8. Thanks to the August coffee sponsor, Barton Lorimor.
Where is it happening?
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