Instagram: How to Create an Algorithm Proof Content Strategy

Join Instagram strategist Bella Foxwell in this workshop as she walks you through your new content strategy step-by-step.

WHAT TO EXPECT

• Learn what matters (and what doesn’t) on Instagram in 2025.
• Find out why aligning your content strategy to your sales funnel is key to success.
• A variety of best practice examples to inspire you.
• Clarity over your posting schedule (how many times to post for best results).
• The secret to Instagram Stories that keep people watching from beginning to end.

WHAT YOU WILL LEAVE WITH

• A solid content strategy that stands the test of time - and trends.
• Examples of different content types to delight your audience and increase engagement.
• Understanding of what’s working right now on Instagram.

WHO SHOULD ATTEND

Interior designers at all stages of their career looking to understand how to strategise their Instagram output for the best possible outcome.

ABOUT THE SPEAKER

Bella Foxwell is a social media strategist who started her career growing Instagram accounts for the likes of Canon, Disney, and Quorn. Since then, she’s worked with businesses of all shapes and sizes, from education charities and wedding photographers to interior designers and jewelry makers. She’s created thousands of social media posts, written a scary amount of SEO-optimised articles, sent countless engaging emails, and run lots of workshops with organisations like BIID and The Prince’s Trust.

Follow her on @bellafoxwell or @thedoorsofldn (where her love of Instagram started).

ADDITIONAL INFORMATION

This event will be recorded and is worth 1.5 hours of structured CPD learning.

Once you have registered for this event on Eventbrite you will receive the link to the event in a reminder email before the event starts.If this event is fully booked, please join the waiting list. If you are no longer able to attend, please inform the office so that we can give your spot to someone else.

The advertised price does not include VAT.

BIID member rate is open to Registered Interior Designers, Associate members, Provisional Associate members, Student members, Affiliate members, Retired members, Dual International members, and Registered Design Practice employees. Go to the to add at the Eventbrite Checkout.

If you have any queries, please email the office at [email protected] or call 020 7628 0255.

By purchasing a ticket to this event, you are agreeing to the

Host or Publisher British Institute of Interior Design