INSPIRE Northwest

WENATCHEE, WA — Presented by TRUTHPLANE® and Swire Coca-Cola, and produced by JBe Marketing Group with support from The Wenatchee World and NCW Tech Alliance, INSPIRE Northwest™ is returning for its second year on Thursday, October 8, 2026, at the Numerica Performing Arts Center in Wenatchee, Washington. This year’s event raises the bar with a powerhouse lineup headlined by one of the world’s most sought-after keynote speakers: Mark Bowden, globally recognized as the #1 Body Language Professional in the World by Global Gurus.

Keynote Speaker: Mark Bowden

Mark Bowden is a world-renowned body language expert, bestselling author, and creator of the TRUTHPLANE® system, a science-backed framework for nonverbal communication that helps leaders stand out, win trust, and gain credibility in every interaction. His unique GesturePlane system has been used by Fortune 500 executives, political leaders, and global brands to transform the way they communicate.

Voted multiple times as Global Gurus’ #1 Body Language Professional in the World, Mark brings his signature high-energy, research-driven session “Transform Your Leadership and Sales” to INSPIRE Northwest™ attendees, an experience that promises to be immediately applicable in the boardroom, the sales floor, and beyond.

“Bringing Mark Bowden to North Central Washington is a defining moment for INSPIRE Northwest™,” said Jennifer Bushong, MA, CEO & Founder of JBe Marketing Group INSPIRE Northwest. “Mark’s expertise in body language and human communication is unlike anything our region has seen. This is world-class content, right here in Wenatchee.”

2026 Conference Programming

INSPIRE Northwest™ 2026 delivers a full afternoon of transformative sessions designed for marketing professionals, business owners, executives, sales leaders, educators, and students. The day’s programming includes:

Session Schedule

11:00 AM – Noon “Transform Your Leadership and Sales” Mark Bowden | TRUTHPLANE®

Keynote session featuring the world’s #1 body language professional. Attendees will leave with practical tools to command any room, build trust instantly, and elevate their leadership presence.

Noon – 1:30 PM B2B Exhibitor Experience & Brainstorming Area

B2B Exhibitor Experience & Brainstorming Area featuring a variety of professional businesses to help you grow your brand(s). Slow down, connect, dig in. Attendees can roam the exhibitor floor, sit down for one-on-one brainstorming, seek business support, explore new ideas, or ask for further marketing help directly from the experts in the room.Attendees may pre-order a boxed lunch (available for an additional $20) to enjoy while they explore the exhibitor space.

1:30 – 2:20 PM “Building A Brand People Remember” Nancy Tedeschi | Pickleball Bella®

Entrepreneur, founder, and speaker Nancy Tedeschi shares her journey building a nationally recognized brand. Sponsored by iPro Building.

2:30 – 3:20 PM “AI & Marketing” NCW Tech Alliance

Experts demonstrate how AI can be utilized effectively in your marketing plan. Facilitated by NCW Tech Alliance, connecting people and technology across North Central Washington.

3:30 – 4:20 PM “Three Lenses, One Story: Master the Art of Video That Moves”

Three expert panelists reveal how documentary, news cinematography, and social media storytelling can move audiences to action.Featured panelists, Jeff Ostenson | North 40 Productions

Facilitated by The Wenatchee World. Sponsored by SkillSource.

4:30 – 5:30 PM Networking & Social Numerica Performing Arts Center Lobbies

An exclusive Business-to-Business offering close access to world-class speakers, branding experts, and regional professionals. Hosted light hors d’oeuvres and no-host bar service.

Tickets are on sale NOW, starting Thursday, May 7 at Noon at www.INSPIRE-NW.net. All-Access Passes: $75 per person (plus taxes & fees); Students: $20; Pre-order Boxed Lunch $20. Spaces are limited.

INSPIRE Northwest™ Leadership Team

INSPIRE Northwest™’s leadership team is focused on creating an impactful afternoon filled with pertinent, actionable content for every attendee. The leadership team includes:

• Jennifer Bushong — JBe Marketing Group, CEO | INSPIRE Northwest™ Founder

• Dr. Sue Kane — NCW Tech Alliance, CEO

• Sean Flaherty — Wenatchee World, Publisher

• Deanna Bollinger — JBe Marketing Group, Event Manager | Nancy’s Party Rentals,

• Marissa Collins — Cancer Support Community Central Washington,Executive Director

• Colleen Frei — Legal Counsel| Branding

• Edwin Eaton — iPro Building Services, CEO

• Ashley Sinner — Visit Wenatchee, Director

• Tori Driscoll — JBe Marketing Group, Marketing & Social Media Coordinator

• Hovie Hawk — JBe Marketing Group, Graphic Designer | INSPIRE Northwest™ Designer

About INSPIRE Northwest™

INSPIRE Northwest™ is the Pacific Northwest’s premier annual marketing and communications conference. Presented by TRUTHPLANE® and Swire Coca-Cola, and produced by JBe Marketing Group with support from The Wenatchee World and NCW Tech Alliance. The event is held at the Numerica Performing Arts Center in Wenatchee, Washington, a strategic hub connecting professionals across the region. INSPIRE Northwest™ is a trademark of JBe Marketing Group, LLC.

Info: Voted multiple times as Global Gurus’ #1 Body Language Professional in the World, Mark brings his signature high-energy, research-driven session “Transform Your Leadership and Sales” to INSPIRE Northwest™ attendees, an experience that promises to be immediately applicable in the boardroom, the sales floor, and beyond.

Info: B2B Exhibitor Experience & Brainstorming Area featuring a variety of professional businesses to help you grow your brand(s). Slow down, connect, dig in. Attendees can roam the exhibitor floor, sit down for one-on-one brainstorming, seek business support, explore new ideas, or ask for further marketing help directly from the experts in the room.Attendees may pre-order a boxed lunch (available for an additional $20) to enjoy while they explore the exhibitor space.

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Host or Publisher JBe Marketing Group, LLC. and INSPIRE Northwest leadership