Innovating with Data: Masterclass for SMEs

This workshop from the Hartree Centre North East Hub will cover a wide range of topics related to data-driven innovation, including an introduction to the concept, an exploration of data sources and analysis, a discussion of innovation models and toolkits, case studies, and implementation strategies. Participants will also have the opportunity to engage in hands-on activities, such as focus groups, to identify new projects and services.

Throughout the day, we will delve into the world of data-driven innovation and learn about a wide range of topics. This will include:

Introduction to Innovating with Data: Setting the stage for the workshop, this session will introduce the concept of data-driven innovation.

What is Data?: We will delve into the world of data, exploring various sources of data, methods of analysis, visualisation techniques, machine learning and LLMs.

What is Innovation?: This session will cover interpretations of innovation, the different types of innovation, the role of data in driving innovation and how to foster a culture of innovation.

Value Innovation: A deep dive into the value innovation method including practical sessions on how to identify your most important customer within a value chain, how do build As-Is and To-Be value curves together with group participation in contextual interviews.

Case Studies: We will share case studies of successful data-driven innovation projects, highlighting the challenges faced, solutions implemented, and outcomes achieved.

Focus Groups: In groups, delegates will participate in focus groups to identify innovative ideas for projects and services using the various tools and techniques previously discussed.

By the end of the workshop, delegates will have a comprehensive understanding of data-driven innovation, its power, and its potential impact on their organisations. They will be equipped with the skills, knowledge, and tools needed to identify and develop innovative ideas, solutions, and services that drive growth and success.

• This workshop is only open to SMEs.
• Please bring your own laptop device (if you do not have one, please get in touch).
• No previous coding experience is required for this workshop.

Read all about our last workshop here.

If you have any dietary requirements, accessibility concerns or have an questions related to the workshop, please don't hesitate to get in touch with Steven Brewer at: [email protected].

The Hartree Centre | North East Hub forms part of the Hartree National Centre for Digital Innovation (HNCDI) programme and aims to empower small and medium-sized enterprises (SMEs) across the region to gain a competitive edge through the adoption of innovative digital technologies.​ Learn more about the hub here.

Host or Publisher Hartree Centre | North East Hub