Infinity Instants - Marketing Workshop
About this Event
Infinity Instants: Marketing Workshop
A full-day, in-person marketing implementation workshop for North Yorkshire business owners who want clearer marketing, better enquiries, and practical work completed on the day.
Most business owners know their marketing could be better.
They are posting, advertising, networking, sending emails, relying on referrals, or trying different ideas — but still asking the same questions:
Are we saying the right thing?
Are we targeting the right people?
Are we spending money in the right places?
Why are people seeing our marketing but not buying?
Where are the leaks in our marketing?
What should we actually do next?
If that sounds familiar, this day is for you.
Infinity Instants: Marketing Clarity Implementation Day is a full-day, in-person working session at our Business Training Centre in Scarborough.
This is not a typical seminar.
This is not a networking event.
This is not a day where you sit, listen, take notes, and leave with homework you never get around to.
This is an implementation day.
You bring your laptop.
We work on your actual business.
You leave with clearer marketing, practical next steps, and work completed on the day.
What You Will Leave With
By the end of the day, you will have worked through:
- A clearer customer avatar
- A stronger marketing message
- A better understanding of your market
- A clearer idea of where your marketing should be shown
- A practical content/ad direction
- A marketing spend calculation
- A “best in the world” competitor comparison
- A clearer understanding of where your marketing may be going wrong
- Practical actions implemented on the day, not just homework for later
The goal is simple:
To help you stop guessing with your marketing and start making clearer decisions that can lead to better enquiries, better customers, and more sales.
What This Event Covers
This Infinity Instants session is focused on Marketing Clarity.
Across the day, we will work through:
Message, Market, Media
Get clear on who you are trying to reach, what they need to hear, and where you should be showing up.
Customer Avatars
Understand your ideal customers properly, including what they care about, what problems they have, and what would make them choose you.
Marketing Spend Calculator
Work out how much you can afford to spend to acquire a customer, so your marketing decisions are based on numbers, not guesses.
Best In The World
Look at what the strongest businesses in your market or industry are doing differently, and how you can improve your own positioning.
Is This A Sales Event?
No.
This is a paid implementation day.
If it was a sales event, we would make it free and pitch you in the room.
The purpose of the day is to work on your marketing, build clarity, and help you leave with practical progress completed.
Of course, if you want to speak to us afterwards about further help, you can. But the day itself is about implementation.
Why Is It £99?
The ticket is £99 because we want business owners in the room who are serious enough to show up, take action, and value the day.
Free events often attract people who book and do not attend, or attend but do not take action.
This is different.
Your £99 ticket secures your place, covers the day, and includes food, refreshments, in-person support, and 30 days of follow-up support.
And if you attend and genuinely feel the day was not worth £99, speak to us on the day.
We are confident in the value you will receive.
What Is Included
Your ticket includes:
- Full-day in-person workshop
- Breakfast on arrival
- Lunch
- Refreshments throughout the day
- Practical workbook/session materials
- In-room support while you work
- Implementation time on your own business
- 30 days of follow-up support
- Networking with a small group of local business owners
Who Should Attend
This event is ideal for:
- Business owners who know their marketing needs attention
- Small business owners who feel their marketing is inconsistent or unclear
- Business owners who are getting views, clicks, or interest but not enough enquiries
- Managers or marketing staff attending on behalf of a company
- Businesses that want more clarity around their message, audience, platforms, and marketing decisions
- People who are ready to bring a laptop and get practical work done
This is especially useful if you keep thinking:
“We need more enquiries.”
“Our marketing feels random.”
“I don’t know what to fix first.”
“We are busy, but we need better marketing.”
“We need to stop guessing and get a proper direction.”
Who This Event Is Not For
This event is not suitable for:
- People looking for passive learning only
- Anyone who wants inspiration without action
- Attendees unwilling to participate
- People who do not want to bring a laptop
- Business owners looking for a magic trick rather than practical implementation
- Anyone who wants to sit at the back, take notes, and do nothing with them
This is a working day.
The more you put into it, the more you will leave with.
What To Bring
Please bring:
- Your laptop
- Your charger
- Any current marketing materials you use
- Access to your website, social media, ads, or marketing platforms where relevant
- An attitude of: “Let’s get things done.”
Event Details
Date: Thursdasy July 16th
Time: 9am–4pm
Location: Infinity Business Training Centre, Scarborough
Ticket: £99
Format: In-person implementation workshop
Spaces: Limited availability to keep the room practical and hands-on
Final Note
If you feel like you are too busy to take a day out of the business, this event is probably exactly why you need to be there.
One focused day working on your marketing could save you months of guessing, overthinking, and inconsistent action.
Come to Scarborough, bring your laptop, and spend the day working on the marketing that could move your business forward.
Agenda
🕑: 09:00 AM - 10:00 AM
Catered Breakfast
🕑: 10:00 AM - 10:30 AM
Opening Exercise
Info: Set your exact intentions for the day. We identify and clear the mental roadblocks that have kept you stuck so you can move fast.
🕑: 10:30 AM - 11:30 AM
Message, Market, Media
Info: What does your customer actually want to see as an offer?
Where do you advertise? On which platform?
And who am I showing my ads to?
You will build this in the first morning session.
🕑: 11:30 AM - 12:30 PM
Customer Avatars
Info: The perfect audience. How to multiply the best customers you've had. We'll be with you, establishing how to get you the best customers, allowing you to help the right people more often.
We will help you build your ideal customer profiles.
🕑: 12:30 PM - 01:30 PM
Catered Lunch
🕑: 01:30 PM - 02:30 PM
Marketing Spend Calculator
Info: How much should you spend on your marketing? How do you calculate your cost of sale? What is a Cost Per Lead or Cost Per Sale?
We'll help you to build your bespoke scorecard in the room so your exact marketing position.
🕑: 02:30 PM - 03:30 PM
The Best In The World
Info: Who in your industry is the top 1% and why are they considered the 'go-to' provider? We will work with you to establish what they are doing right and how to emulate their standards.
On the day, you'll discover what you need to be doing to join the top-performing businesses in your industry.
🕑: 03:30 PM - 04:00 PM
Next Steps
Info: Today was about more than learning — it was about making real progress in your business. As the day closes, we help you step back, look at what you’ve implemented, identify what still needs attention, and decide on the best next move. Whether that is taking your actions away to complete, joining us again for another Infinity Instants day, or stepping into Inner Circle for ongoing support, this final session is about leaving with clarity, direction, and momentum.
Where is it happening?
Event Location & Nearby Stays:
GBP 49.50 to GBP 99.00
