IIEX North America 2026

brings together industry visionaries, brand leaders, insights professionals, and innovators in research, analytics, and consumer insights.

Hosted by Greenbook, the conference showcases breakthrough ideas, roundtables, hands-on demos, and tech-forward discussions to shape the future of the insights industry.

Highlights & What to Expect

• Lively discussions on topics like automation in research, generative AI opportunities & risks, and turning insights into real-world business impact.
• Deep-dive sessions on key themes: Sample Quality, Behavioral Economics, Insights for Business Cases, CX & UX Research, Mining Unstructured Data, AI & Data Collection, Automation & DIY, AI Ethics & Governance, and over 130 sessions in total.
• Exclusive networking features via the IIEX event app’s Private Meeting Program, enabling attendees to schedule 1:1 or round‑table conversations by filtering peers by role, company, or topic.

Target Audience

• Brand-side business leaders & insights professionals
• Supplier-side business leaders & insights professionals
• Marketing professionals & product managers
• Insight startup teams looking to scale or connect

Know what’s Happening Next — before everyone else does.

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Host or Publisher Greenbook | The Future of Insights