Identifying and Creating Your Ideal Customer Profile (ICP)
Schedule
Tue Mar 25 2025 at 10:00 am to 12:00 pm
UTC-04:00Location
The HIVE - Business Resource Center, City of Virginia Beach | Virginia Beach, VA

About this Event
How well do you know your ICP?
You will work in a template while you are in the session once you have a clear picture. You will learn new ways to use these profiles to develop your marketing strategies. Let’s get you ready for the new customers who are a good match for you.
Identifying and Creating your Ideal Customer Profile (ICP)
- Analyzing the Need for your Products or Services
- Understand the Economic Buyer and Business Influencers
- Learn to Focus on ICP Differences in Gender, Generation, and Experiences
- Build your ICP using a Template
Where is it happening?
The HIVE - Business Resource Center, City of Virginia Beach, 140 Independence Boulevard, Virginia Beach, United StatesEvent Location & Nearby Stays:
