How to enhance your style to help strengthen your brand

Brand identity is about everything from your skills and values to your back story and the way we look – first impressions always last!

If how you look and what you wear is something you’ve been thinking about to create a lasting and memorable first impression, check out the next Skills Lab with Tanya Suki Style on Thursday, 23rd May at 10-12noon.

Maybe you’ve been working in the corporate world for a long time and black and grey smart/formal dresses and suits were a pre-requisite or you’re still figuring out your overall brand as an entrepreneur, this is a workshop not to be missed.

Tanya, who has worked in the retail industry for 25 years, qualified as a personal stylist at the London College of Style in 2019, and months later she followed her dreams and founded her own styling company. Her mission is to give people the confidence to look and feel good and help strengthen their professional brand identity.

On the day we’ll be covering everything including -

• How to create your own personal style to enhance your personal brand
• Incorporating your values into your style
• How consistency builds recognition and reinforces your brand image
• How style can enhance your brand personality and affect your personal brand
• Understanding why colour is an important tool for communications
• Creating a look which is timeless, functional, adaptable, versatile, feels good & builds confidence

Love Your Business Skills Labs, held at Black Ivy Hotel in Bruntsfield, are hosted by Michelle who is a Marketing, PR & Communications expert with over 20 years’ experience creating impactful multi-channel campaigns for major UK clients. These include M&S, Specscavers, Smint, Huggies, Costa Coffee, Premier Inn, Geox, Foxlake Adventures and various charities.

Michelle, who founded her PR agency, www.michellebrownpr.com in 2014, also runs Love Your Business networking events on the last Thursday of the month at Black Ivy to help businesses build their network, share contacts and referrals and support each other.

She is also a Media & Communications guest lecturer and business development consultant for start up and growth companies, specialising in areas including branding, marketing, PR and strategic planning.

Tickets are £35 plus booking fee and includes tea/coffee & pastries/fruit with 10% going to the Love Your Business 2024 Charity Partner, Carers of East Lothian (CoEL).

The charity, which was founded in 1996, focuses on supporting carers so that they can continue to care for family members or friends.

They provide anything from practical advice when needed, through to much more support for carers who are struggling to cope with the physical and emotional demands of caring for someone on a full time basis.

Services offered for carers also include counselling and legal advice, and they also host lots of brilliant workshops and events.

There are many organisations which provide help for carers across Scotland, including VOCAL Edinburgh Carers Hub and Carers of West Lothian.

For more info please see their website www.coel.org.uk

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LYB pics courtesy of Andrea Thompson Photography

Host or Publisher Love Your Business