GST XIX: Cracking the Code of Key Account Management

At Consalia, we are thrilled to announce this year’s Global Sales Transformation event taking place at its usual location, The London Stock Exchange. The event will be held on Thursday 28th November 2024.

How often do you consider the language you use in a sales conversation?

In today's competitive business landscape, the strategic use of language in sales is not merely an asset - it's a necessity. This year’s event is designed for sales professionals who aim to transform their approach to Key Account Management (KAM) by mastering the art of conversation and strategic communication.

Key Account Management is more than just maintaining the status quo. Organisations need to foster enduring relationships that drive sustained mutual growth. It’s not enough to just rely on perfunctory, transactional exchanges – sales teams need to communicate, collaborate, and co-create with their clients to create long-term value.

This year’s event serves as an incubator for innovation in Key Account Management, where proven KAM strategies meet new ideas around the transformative power of language. By leveraging conversation intelligence technologies and AI-enhanced analytics, sales professionals can unlock complex customer data, forecast trends, and engage in meaningful dialogues that resonate on a strategic level.

Featuring leading experts in both sales and communication, this event will demonstrate practical ways to incorporate advanced linguistic strategies and technologies into daily sales practices. Attendees will learn from real-world case studies from renowned global brands, gaining insights into successful communication-driven Key Account Management strategies.

Speakers to be announced shortly.

Host or Publisher Consalia