Foundry by Purewheat: One-Day Intensive
About this Event
Elevate Your Travel Advisory Business — One-Day Intensive
Who It's For: Travel advisors ready to work smarter, sell more effectively, and stand out in a competitive industry.
What You'll Walk Away With: A complete framework for growing your business — from understanding your unique value to mastering the sales process and running a more efficient operation.
Session 1: Return on Life (ROL) — Your Competitive Edge
Forget selling trips. You're selling something far more valuable: return on life. This opening session reframes what you offer clients using a concept borrowed from the financial advisory world. You'll learn how to capture more of each client's travel spend (wallet share), measure loyalty in a way that actually drives referrals, and position ROL as the differentiator that sets you apart from every booking engine on the internet. You'll put these ideas to work immediately in a hands-on class assignment.
Session 2: How the Travel Industry Actually Works
Whether you're newer to the field or looking to fill gaps in your knowledge, this session maps the entire landscape you operate in roles, credentials, distribution channels, and the relationships that fuel real career momentum.
Working Lunch: Refuel and Connect
A structured lunch break designed for networking and informal discussion with your fellow advisors and session leaders.
Session 3: How to Sell - The Fundamentals
Great travel advisors are great salespeople, whether they call it that or not. This session covers the professional basics that build trust before you ever pitch a destination: a polished headshot, a strong introduction that communicates your value, and smart use of templates that save time without sacrificing the personal touch every client deserves. The core principle here is simple: every client should feel like your only client.
Session 4: How to Sell in the Travel Space
Now we take those fundamentals and apply them directly to your world. You'll learn how to establish authority by writing content that showcases your expertise, create social media engagement that sparks real conversations, and build a post-booking follow-through process that turns one trip into a lifetime client relationship. The sale doesn't end at departure - it's just the beginning.
Session 5: Running a More Efficient Business
Hustle alone won't scale. This session gives you the operational tools to multiply your output without multiplying your hours. You'll explore how AI can handle routine tasks so you can focus on relationships.
Wrap-Up: Your Action Plan
You'll leave with a clear picture of what to implement first and the confidence to do it.
The Bottom Line: This isn't a motivational seminar. It's a working session built around the strategies, industry knowledge, and business tools that separate thriving travel advisors from those just getting by. One day. Real frameworks. Immediate application.
Agenda
🕑: 09:30 AM - 05:00 PM
Master your travel advisory business in one day
Host: Tamara Richard-Chapman
Info: Stop leaving money and time on the table.
This one-day intensive is built for travel advisors who are done guessing and ready to grow. You'll learn how to position yourself as irreplaceable by selling Return on Life, not just trips.
This isn't theory. It's a hands-on, no-fluff working session led by industry experts who know what it takes to thrive, not just survive, as a travel advisor.
Whether you're new to the game or ready to level up, this is hands-on, BRING YOUR LAPTOPS.
Where is it happening?
Event Location & Nearby Stays:
USD 535.33








