Football, Business & the Road Ahead
About this Event
The World Cup came to Vancouver. What happens next?
The Rotary Club of Vancouver, in partnership with the German Canadian Business Association, welcomes Axel Schuster, CEO & Sporting Director of Vancouver Whitecaps FC, and Alexander Jecht, Vice-President of the German Canadian Business Association, for a conversation about football, business and the opportunities ahead.
Axel has led the Whitecaps since late 2019, following two decades in German professional football with Bundesliga clubs FSV Mainz 05 and Schalke 04. Under his leadership, the Whitecaps have become consistent playoff contenders while continuing to grow their presence in Canadian soccer.
Alexander brings more than 30 years of experience in the financial industry, including senior leadership roles with INTERHYP, UBS and Julius Baer.
With Vancouver having just welcomed the world for FIFA World Cup 2026, the conversation will look beyond the tournament itself: What does this moment mean for the growth of football in Canada? What is the business opportunity for Vancouver and the region? And where do the Whitecaps go from here?
The discussion will be moderated by Navid Morawej, President of the Rotary Club of Vancouver, followed by audience Q&A.
September 8 | Terminal City Club
Lunch: 12:00–12:45 PM
Panel discussion to follow
Guests are welcome.
Agenda
🕑: 12:00 PM - 12:45 PM
Lunch
🕑: 12:45 PM - 01:30 PM
Panel discussion
Host: Navid Morawej, President of the Rotary Club of Vancouver
Where is it happening?
Event Location & Nearby Stays:
CAD 65.23
