Farming for Funds $$$ - A Viable Lead Generation Strategy

Geographical farming is a lead generation strategy to elevate yourself as the go-to real estate expert in a specific community or geographical area by showing up consistently with value, not just marketing. Success comes from combining smart data (knowing turnover rates, pricing trends, and homeowner profiles) with repeated, recognizable presence—mailers, door knocking, local events, and social media that speaks directly to that community. Instead of chasing leads, you’re building familiarity and trust so that when someone thinks about buying or selling, your name is the obvious choice. The agents who win in farming aren’t the loudest—they’re the most consistent, relevant, and visible over time. Join me to learn the strategies top agents use to capture the bulk of the business in specific communities and areas. Don’t miss out on this learning and growth opportunity.

ABOUT THE PRESENTER

Scott Barrett has devoted his career as a broker since 2009 supporting, educating, and coaching hundreds of inspiring real estate agents in reaching their desired potential. Scott has trained and coached a countless number of real estate agents that have become accomplished in their local markets. His education sessions have been requested within the industry from various Realtor boards, district level, all the way to Florida Realtors conferences. Scott proclaims his education and coaching is his calling and deeply rooted passion. The majority of attention during his teaching and coaching is highly focused on having the right mindset and implementing and following systems for everything as these are the foundation of achieving success.