Experience La Dolce Vita: Laura Geller Beauty Pop-Up

Join us in celebrating the launch of Tuscan Sun, our premier fragrance, inspired by the warmth, joy, and effortless beauty of Italy.
About this Event

Step off the charming streets of Nolita and into a little slice of Italy, where lush greenery, lemon trees, and the charm of a Tuscan villa set the scene for an immersive Laura Geller Beauty experience, just in time for the holiday season!

Discover Tuscan Sun, Laura Geller Beauty’s first-ever fragrance, at our interactive Scent Bar, explore and shop your favorite Laura Geller Beauty products and our Holiday Collection, and enjoy special experiences designed to bring la dolce vita to life.

Whether you’re a longtime Geller Gal or discovering Laura Geller Beauty for the first time, join us for a festive escape filled with beauty, exclusive shopping offers, and a little Italian magic in the heart of New York City.

Location:
347 Broome Street
New York, NY 10013

Opening Hours:

• Friday, December 4 | 10am - 6pm
• Saturday, December 5 | 10am - 6pm*
• Sunday, December 6 | 10am - 4pm

During your visit, you can look forward to:

• *Meet Laura Geller herself on Saturday, December 5, from 12–2 PM for a special meet & greet and photo opportunity!
• Discover Tuscan Sun, Laura Geller Beauty’s premier fragrance, at our interactive Scent Bar
• Explore and shop Laura Geller Beauty favorites, including selections from our Holiday Collection
• Sip on our signature beverage, thoughtfully crafted to transport you to the Italian countryside
• Personalized shade matching and expert product recommendations from the Laura Geller Beauty team
• Enjoy exclusive pop-up shopping opportunities and special offers, giveaways, and gifts with purchase

Please note:

• Some experiences, gifts, and promotions are available while supplies last and may vary throughout the event.
• Featured activations, demonstrations, and appearances are subject to change.
• This event may be filmed and photographed for promotional purposes. By entering the venue, you acknowledge that photography and filming may take place.
• Your contact information will be used to process your booking and send important event updates. Marketing communications are optional and can be managed separately from your event registration.