Event Production Masterclass: Branding, Budgeting and Beyond!

Kickstart your event planning journey by learning how to define clear goals, create a unique event brand, and build a solid foundation for your event. In this session, you'll explore how to choose a theme, develop a concept, and design a planning timeline that will set you up for success. You’ll walk away with the tools to create an unforgettable event experience from the ground up.

Are you ready to take your event planning skills to the next level? Join us for a 4-part masterclass series designed for aspiring event producers, planners, and entrepreneurs. Whether you're hosting a small gathering or a large-scale event, this series will equip you with the essential tools and strategies to succeed.

Whether you're a beginner or looking to refine your event production skills, this masterclass is your roadmap to success. Don’t miss this opportunity to gain hands-on experience and expert insights into the world of event production!

Session 1: Foundations of Event Planning & Branding
Date: April 12, 2025
Time: 12:00 - 3:00 PM

What You’ll Learn:
Defining event goals and target audience
Creating a theme and concept that resonates
Building a strong event brand
Crafting a planning timeline

Session 2: Organizing & Logistics
Date: May 10, 2025
Time: 12:00 - 3:00 PM

What You’ll Learn:
Venue selection and permits
Coordinating vendors (catering, entertainment, decor)
Crafting a detailed event timeline and schedule
Managing risks and preparing for contingencies

Session 3: Budgeting & Funding
Date: June 14, 2025
Time: 12:00 - 3:00 PM
What You’ll Learn:
Budgeting basics and tracking expenses
Setting ticket pricing and revenue strategies
Securing sponsorships and partnerships
Exploring grants and funding opportunities

Session 4: Marketing & Content Creation
Date: July 12, 2025
Time: 12:00 - 3:00 PM
What You’ll Learn:
Social media marketing strategies
Creating engaging promotional content
Storytelling and audience engagement techniques
Day-of content strategies (photos, videos, livestreaming)

Each session is designed to be interactive and hands-on, ensuring that you leave with actionable insights and practical skills to elevate your event planning career. Don’t miss this opportunity to learn from industry experts and network with fellow event professionals.

Class tickets are non-refundable and non transferable, please be sure to schedule and plan your days accordingly to attend the masterclass in person.

Every guest who's secured a spot in the class will receive more details via email, please provide the correct email with more details.

Host or Publisher Black Night Market