ElevateWest: Bootcamp Business Accelerator Workshop
Schedule
Tue, 07 Apr, 2026 at 05:00 pm to Thu, 16 Apr, 2026 at 08:00 pm
UTC-04:00Location
200 Viridian Dr, Muskegon, MI, United States, Michigan 49440 | Muskegon, MI
Those interested must RSVP through the application form. You will be notified via email of the status of your application as soon as we have review it.
PART 1: Discover (April 7)
In this session, participants will understand their business model and how to refine it. We’ll cover: cultivating an entrepreneurial mindset, building their business model using The CO.STARTERS Canvas, refining their model with customer discovery, and refining their model through starting small.
PART 2: Promote (April 9)
In this session, participants will learn how to market their business. We’ll cover: building relationships through marketing crafting their message, choosing their marketing channels, and developing their “pitch.”
PART 3: Build & Launch (April 14)
In this session, participants will dive into the basic building blocks needed for their financial modeling. We’ll cover: distributing their product or service, knowing their value (before they set their price), understanding their costs, and calculating a break-even point. Participants will finish the session by building momentum through goal setting, including setting priorities, identifying 30, 60, and 90-day milestones, getting SMART about tasks, and creating a plan + staying on track.
CELEBRATION, April 16 - Mini Pitch Night for a chance to win prize money for your business!
*Participation is free, space is limited! You MUST pre-register to be eligible to attend this program.
For more information, please visit: https://www.gvsu.edu/mihub/elevatewest-bootcamp-53.htm
Where is it happening?
200 Viridian Dr, Muskegon, MI, United States, Michigan 49440Event Location & Nearby Stays:
















