Cruise the Rogue 2026
Southern Oregon's premier all-genre automotive festival rolls into Historic Downtown Grants Pass and Riverside Park — July 23–26, 2026. Four days. 250–300 registered vehicles. $5,000 in cash prizes. One unforgettable weekend.
Presented by Lithia & Driveway (NYSE:LAD), with Barrett-Jackson as official brand partner and Hot August Nights Event Series as our HAN Qualifier partner.
CELEBRITY GUESTS
Richard Rawlings & Dennis Collins of Gas Monkey Garage (Discovery Channel)
Alan Taylor, host of "The Drive" radio show
FREE spectator admission. All four days.
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WHERE: Historic Downtown Grants Pass & Riverside Park
WHEN: Thursday, July 23 – Sunday, July 26, 2026
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WHAT TO EXPECT
This isn't a single-genre show. Cruise the Rogue celebrates the full spectrum of car culture across 12 vehicle classes:
Pre-war classics & 1950s American customs
Muscle cars, hot rods & rat rods
Lowriders & lead sleds
European classics & sports cars
JDM builds & modern tuners
Lifted trucks & off-road rigs
Motorcycles & café racers
Resto-mods & everything in between
Whether you're hauling a numbers-matching '69 Camaro or a ratty LS-swapped C10 — you belong here.
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FOUR DAYS OF EVENTS
THURSDAY, JULY 23 — Long Table VIP Dinner
An exclusive farm-to-table dinner on SW 5th Street with Richard Rawlings and Dennis Collins, benefiting CAC Children's Advocacy Center of Josephine County and the Grants Pass Marching Band.
FRIDAY, JULY 24 — Cars & Coffee + Poker Run
Morning Cars & Coffee at Wheelhouse Coffee, followed by a scenic Poker Run through the Applegate Valley wine country.
SATURDAY, JULY 25 — Salon de l'Automobile & Saturday Night Fever Cruise
An invitation-only curated showcase of European and exotic vehicles at Riverside Park, the "Bring What You Built" show downtown, and the Saturday Night Fever Cruise rolling through SW 6th & 7th Streets that evening.
SUNDAY, JULY 26 — Awards Ceremony
$5,000 in cash prizes across eleven awards, presented live at Riverside Park by Richard Rawlings and Dennis Collins — including Richard Rawlings' Pick, Dennis Collins' Pick, four Best of Show categories, and five Field Awards. One vehicle will also be named the official Hot August Nights Event Series Qualifier.
(Full detailed schedule at cruisetherogue.com)
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VEHICLE REGISTRATION
Registration is open now. 250–300 vehicle spots across 12 classes — early bird pricing available for registrations made 30+ days before the event.
Register at cruisetherogue.com
[email protected]
(541) 218-7762
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SPONSORS & PARTNERS
Cruise the Rogue 2026 is presented by Main Street Grants Pass, with Lithia & Driveway (NYSE:LAD) as title sponsor and Evergreen Federal Bank as presenting sponsor. The festival launches a new chapter for Southern Oregon car culture, reviving the 15-year Grants Pass cruise tradition (2004–2019) with an all-genre celebration for every era and build.
Interested in sponsoring? Contact us: [email protected]
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SPREAD THE WORD
Click "Interested" or "Going" — and share this event with every gearhead, grease monkey, weekend cruiser, and car club in the Pacific Northwest.
Tag your crew. Tag your club. Let's make this the biggest automotive event Southern Oregon has ever seen.
#CruiseTheRogue #CruiseTheRogue2026 #RogueValleyCarCulture #GrantsPass #GrantsPassOregon #AutomotiveFestival #ClassicCars #HotRods #MuscleCars #GasMonkeyGarage #RichardRawlings #DennisCollins #AlanTaylor #CarCulture #PNWCarShow #SouthernOregon #BarrettJackson #HotAugustNights #LithiaAndDriveway #MainStreetGrantsPass
Presented by Lithia & Driveway (NYSE:LAD), with Barrett-Jackson as official brand partner and Hot August Nights Event Series as our HAN Qualifier partner.
CELEBRITY GUESTS
Richard Rawlings & Dennis Collins of Gas Monkey Garage (Discovery Channel)
Alan Taylor, host of "The Drive" radio show
FREE spectator admission. All four days.
━━━━━━━━━━━━━━━━━━━
WHERE: Historic Downtown Grants Pass & Riverside Park
WHEN: Thursday, July 23 – Sunday, July 26, 2026
━━━━━━━━━━━━━━━━━━━
WHAT TO EXPECT
This isn't a single-genre show. Cruise the Rogue celebrates the full spectrum of car culture across 12 vehicle classes:
Pre-war classics & 1950s American customs
Muscle cars, hot rods & rat rods
Lowriders & lead sleds
European classics & sports cars
JDM builds & modern tuners
Lifted trucks & off-road rigs
Motorcycles & café racers
Resto-mods & everything in between
Whether you're hauling a numbers-matching '69 Camaro or a ratty LS-swapped C10 — you belong here.
━━━━━━━━━━━━━━━━━━━
FOUR DAYS OF EVENTS
THURSDAY, JULY 23 — Long Table VIP Dinner
An exclusive farm-to-table dinner on SW 5th Street with Richard Rawlings and Dennis Collins, benefiting CAC Children's Advocacy Center of Josephine County and the Grants Pass Marching Band.
FRIDAY, JULY 24 — Cars & Coffee + Poker Run
Morning Cars & Coffee at Wheelhouse Coffee, followed by a scenic Poker Run through the Applegate Valley wine country.
SATURDAY, JULY 25 — Salon de l'Automobile & Saturday Night Fever Cruise
An invitation-only curated showcase of European and exotic vehicles at Riverside Park, the "Bring What You Built" show downtown, and the Saturday Night Fever Cruise rolling through SW 6th & 7th Streets that evening.
SUNDAY, JULY 26 — Awards Ceremony
$5,000 in cash prizes across eleven awards, presented live at Riverside Park by Richard Rawlings and Dennis Collins — including Richard Rawlings' Pick, Dennis Collins' Pick, four Best of Show categories, and five Field Awards. One vehicle will also be named the official Hot August Nights Event Series Qualifier.
(Full detailed schedule at cruisetherogue.com)
━━━━━━━━━━━━━━━━━━━
VEHICLE REGISTRATION
Registration is open now. 250–300 vehicle spots across 12 classes — early bird pricing available for registrations made 30+ days before the event.
Register at cruisetherogue.com
[email protected]
(541) 218-7762
━━━━━━━━━━━━━━━━━━━
SPONSORS & PARTNERS
Cruise the Rogue 2026 is presented by Main Street Grants Pass, with Lithia & Driveway (NYSE:LAD) as title sponsor and Evergreen Federal Bank as presenting sponsor. The festival launches a new chapter for Southern Oregon car culture, reviving the 15-year Grants Pass cruise tradition (2004–2019) with an all-genre celebration for every era and build.
Interested in sponsoring? Contact us: [email protected]
━━━━━━━━━━━━━━━━━━━
SPREAD THE WORD
Click "Interested" or "Going" — and share this event with every gearhead, grease monkey, weekend cruiser, and car club in the Pacific Northwest.
Tag your crew. Tag your club. Let's make this the biggest automotive event Southern Oregon has ever seen.
#CruiseTheRogue #CruiseTheRogue2026 #RogueValleyCarCulture #GrantsPass #GrantsPassOregon #AutomotiveFestival #ClassicCars #HotRods #MuscleCars #GasMonkeyGarage #RichardRawlings #DennisCollins #AlanTaylor #CarCulture #PNWCarShow #SouthernOregon #BarrettJackson #HotAugustNights #LithiaAndDriveway #MainStreetGrantsPass
Where is it happening?
Downtown Grants Pass Oregon, 114 SW G St, Grants Pass, OR 97526-2414, United States
Know what’s Happening Next — before everyone else does.
Host or PublisherCruise The Rogue
