Creating Content and Posting on LinkedIn

Want to stand out on LinkedIn?
Posting is one of the most powerful ways to get noticed—but let’s be honest, it’s not always easy. What should you share? How often? Should it be personal or professional? And what’s this algorithm everyone talks about?

Join us for an interactive session that takes the guesswork out of LinkedIn content creation. You’ll learn practical strategies to boost your visibility, grow your network, and make LinkedIn work for you.

In this session, you’ll discover:
✅ The essentials of creating content that gets attention
✅ How to identify and build your unique content themes
✅ The 5 Cs of LinkedIn posting—your secret formula for success
✅ Which content types perform best (and which are right for YOU)
✅ How AI can save you time and spark ideas for posts
✅ The anatomy of a high-performing LinkedIn post
✅ Engagement strategies to turn visibility into growth

Whether you’re new to LinkedIn or looking to level up your presence, this session will give you the tools and confidence to post with purpose—and get seen by the right people.

Don’t miss out—your next LinkedIn post could be the start of something big!

Meet the Trainer
Mark White, known as "The LinkedIn Professional", after a 12 year career in international sales & marketing, Mark has dedicated the last 15 years exclusively to training teams and individuals on LinkedIn, with the focus primarily around its application to business development, marketing, personal branding and recruitment.

These small-group workshops are funded by Norfolk County Council, Suffolk County Council, and The Department for Business and Trade. They are open to any trading business, freelancer, or charity based in Norfolk and Suffolk, UK.

Due to funding restrictions, only one ticket per company is available initially. If a workshop is not fully booked, a second ticket may be requested the day before the event by contacting [email protected].

New Anglia Growth Hub can help your business access a range of business support services from hundreds of sources. The hub’s IMPARTIAL service is fully funded and provided at no cost to your business and can help you access grants, finance, international trade support, skills, training and a range of other specialist advice from single point of contact.

Our Business Growth Advisers can talk with you over the phone or via Microsoft Teams or Zoom, or you can request a free appointment at your business premises.

Our Business Support is available to all SMEs throughout Norfolk and Suffolk (UK).

To get the most out of the service, call our local business support helpline:

0300 333 6536

Email: [email protected]

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