Crafting a Brand Story that Wins New Customers Workshop
Schedule
Thu, 19 Feb, 2026 at 09:00 am
UTC-08:00Location
Courtyard by Marriott Seattle Everett Downtown | Everett, WA
If people do not instantly understand what you do, who it’s for, and why it matters, even good marketing will struggle. That confusion shows up as slow sales, weak referrals, website traffic without inquiries, and a constant feeling that you need to try “one more tactic.”
This workshop is designed to fix the root issue: the story you’re telling.
Join us for a two-hour interactive workshop led by Matt Wolfe, Partner at Brand3 and a Certified StoryBrand Guide. You’ll learn the StoryBrand Messaging Framework, a clear structure for communicating in a way customers immediately understand and trust.
In this workshop, you will:
• Learn the StoryBrand Messaging Framework (and why it works)
• Draft your Ideal Client Persona
• Write a strong elevator pitch you can use right away (website, networking, sales conversations, outreach)
You’ll leave with a foundational brand asset that brings focus to your marketing and makes it easier for customers to say “yes.”
Where is it happening?
Courtyard by Marriott Seattle Everett Downtown, 3003 Colby Ave, Everett, WA 98201-4022, United StatesEvent Location & Nearby Stays:



















