Colorado Virtual Distance Challenge - 2024 Fall Edition

The Colorado Virtual Distance Challenge is back for 2024, and we will be offering four separate 3-month challenges throughout the new year: (1) January/February/March, (2) April/May/June, (3) July/August/September, and (4) October/November/December. Each of the four 3-month Challenges will have a cumulative 250-mile mileage goal, for a 2024 annual total goal of 1,000 miles (or as many as you can)! Join one singular challenge, join all four, or anything in between.

This event is to register for our 3-month Fall Edition - running Oct 1 - Dec 31, 2024! Join us virtually this fall to run, walk, hike, and bike as many miles as you can throughout the 3 months. Your miles will cumulatively accrue between October/November/December, with mileage rewards at 50, 100, 150, 200, and 250 total miles. See below for more info on how mileage works, and full swag item descriptions.

You can do any & all of the following activities: run, walk, hike, and bike (treadmill and stationary bike miles count as well)! As our challenge is based on 50, 100, 150, 200, and 250-mile goals, we will adjust your biking miles to the industry-accepted equivalent of 1 mile on foot equals 3 miles on a bike. Please see more details below.

Join all 4 planned 2024 Challenges to collect your commemorative Colorado Virtual Distance Challenge medals (each medal measures ~3 inches x ~3 inches)! As a fun motivator to stay active throughout 2024, we've designed a collectible swag keepsake you can build on throughout the year. We have 4 different Challenges planned for 2024, and each Challenge will include a different octagonal medal piece-- put them all together on the magnetic base and complete your medal frame (total size measures ~8 inches x ~8 inches with frame)! Each octagonal piece will be included with the Challenge's Registration goodies. The magnetic medal base frame is available for purchase as an add-on in checkout.

1. Register for this event on Eventbrite
2. Upgrade (optional): If you like, upgrade to VIP Silver to receive the Aspen Leaf Bear unisex t-shirt or hoodie, OR upgrade to VIP GOLD to receive all of the Fall Edition swag items + more!
3. Furry friends add-on (optional): Do you have a furry friend who joins you on your runs/walks/hikes/bike rides? Get a medal for your four-legged friend with the Furry Friends Add-On.
4. Download the Fall Edition Colorado Virtual Distance Challenge app, where you will self-report your daily mileage (on the honor system), track toward your 3-month Fall Edition Challenge mileage goal, see the total miles logged by the entire Challenge group, track mileage from your friends/family, and see who is leading the pack with the most miles. App download details and instructions will be sent via email on September 30th (or, if you register during the challenge, within a few hours of when you register - we manually send these emails, so thanks for your patience!)
5. Strava: We recommend using Strava to track your daily miles. Once you join Strava (it's FREE!), you can then follow this link to join our Colorado Brewery Running Series club - https://www.strava.com/clubs/cobrs
6. Work hard to reach each mileage level! Run/walk/hike/bike (treadmill and stationary bike miles can be counted.)
7. Earn your goodies: The more you run/walk/hike/bike, the more awesome rewards you will earn!
8. Get your rewards/swag: In an effort to get you some goodies during the 3-month Challenge period and not wait until the end, we will have your swag available in two different batches (one in mid-November, one in early/mid-January). See below for more details!

• Track your miles in the Colorado Virtual Distance Challenge app
• We recommend using Strava to track your miles, and it is possible to link most current devices (app/watch/or via manual entry) to Strava.
• All registered participants can log miles from Oct 1 until December 31, 2024.
• Earn rewards throughout the 3 months as your hit mileage milestones (50, 100, 150, 200, 250 mileage targets)
• Tag us on Instagram and Facebook @cobreweryrun and use the hashtags #covirtualchallenge and #cobrs2024
• Keep an eye out for emails and social posts from us with challenge stats/updates during the challenge.
• Registration is open during the entirety of Oct/Nov/Dec, but the earlier you register, the sooner you will reach your mileage rewards!
• And as always, be sure to enjoy your post-run/walk cooldowns with a tasty Colorado craft beer!

• EACH of the following counts towards your Challenge mileage total: run, walk, hike, and bike. Treadmill and stationary bike miles can be counted. Feel free to do any activity on any given day (or multiple activities in a day, or only stick to one of the activities.)
• Each biking mile will count as 1/3 of a mile toward your overall 3-month Fall Challenge mileage total. Any miles traveled on foot (run/walk/hike) are logged at a standard 1:1 ratio.
• As our challenge is based on mileage goals of 50/100/150/200/250 miles, we will adjust your biking miles to the industry-accepted equivalent of 1 mile on foot equals 3 miles on a bike.
• For example: on Oct 1st you bike 12 miles, this counts as 4 miles towards your 3-month Fall Challenge total (12 miles divided by 3 = 4 miles). Then Oct 2nd, you run 3 miles. Your challenge total = 7 miles for those two days.
• You will use our Fall Edition Virtual Distance Challenge app to self-report your miles, regardless of which activity you're doing.
• For each activity, you will enter the actual mileage you complete. For any biking miles entered, our system will apply the 1/3 calculation above.

The Fall Edition swag items are custom-designed and feature our original Aspen Leaf Bear design:

• Registration (included): Colorado Virtual Distance Challenge souvenir bib and 2024 commemorative medal #4 (collect all 4 in 2024). This medal #4 features the Challenge's Aspen Leaf Bear design. Note: the medal has a small magnet on the back.
• 50 miles (in 3 months): Colorado Virtual Distance Challenge souvenir stickers and lip balm.
• 100 miles (in 3 months): A clear fanny pack for all of your event outings!

• 150 miles (in 3 months): Waterproof zippered tyvek travel pouch (9x5")
• 200 miles (in 3 months): Your choice between: (1) a free entry to any 2025 Colorado Brewery Running Series 5k in-person event (30+ events), OR (2) a $25 CO BRS Merchandise Credit. Check out our merch site at cobreweryrun.store
• 250 miles (in 3 months): A rib knit beanie with a leather patch, featuring our aspen leaf bear design.

• VIP Silver Upgrade at Registration: Add on your choice of Aspen Leaf Bear apparel -- choose from either: (1) a soft unisex cut t-shirt, or (2) a soft unisek hoodie. The t-shirt & hoodie fabric color is a military green. Both apparel items are Bella Canvas brand tri-blend shirts that fit true to size.

• VIP Gold Upgrade at Registration: Receive all of the goodies, no matter how many miles you're able to log! We still encourage you to strive to log 250 miles during the 3-month Fall Edition Challenge, but we get it, life is busy. Not everyone has the time to run/walk/hike/bike the equivalent of 250 miles in 3 months. If this sounds like you, and you still want all of these awesome goodies, then the VIP Gold Registration is just the ticket! Receive the following with VIP Gold Registration: (1) Bib + 2024 commemorative medal #4, (2) stickers + lip balm, (3) clear fanny pack, (4) travel pouch, (5) Free CO BRS 2024 5k in-person entry, (6) $25 CO BRS merchandise credit, (7) Beanie, (8) choice of Fall Edition t-shirt or tank.
• Furry Friends Add-On: Do you have a furry friend who joins you on your runs/walks/hikes/bike rides? Select a Furry Friends swag add-on and your four-legged companion will get the following item: furry friends medal. You can add this option at check-out. You can add this on for 1 or more furry friends.

• Fun Run Ticket (Basic Ticket): Want to join the Challenge, but interested in something more streamlined without all of the goodies? The Fun Run Ticket is a more basic option: no matter how many or few miles you do, you get the following swag items: (1) bib, (2) 2024 commemorative medal #4, (3) stickers, and (4) lip balm. You'll still get access to the Challenge app (where you can log your miles if you like), plus receive our periodic Challenge emails. Note: all swag items will be shipped at the end of the challenge in swag batch #1(please see below). Note: you can add on apparel in check-out.

Check out our Instagram feed post announcing the Fall Edition Challenge for more/larger photos of each of the swag/merch items. @cobreweryrun

• In an effort to get you some goodies during the 3-month Challenge period and not wait until the end of the challenge for everything, we will have your swag available for you in two different batches (more details below)
• Note: If you live with another Fall Challenge participant(s), we combine shipping packages to conserve resources.
• (Swag Batch #1) Available in late October/ early November: Items available in this batch include: (a) any optional t-shirt/hoodie add-ons, (b) registration bib, (c) registration medal, (d) 50-mile stickers + lip balm (VIP Gold registrants, Fun Run ticket registrants, or if you've reached 50 miles by this point), (e)100-mile fanny packs (VIP Gold registrants, or if you've reached 100 miles by this point), (f) Furry Friends medal.
• (Swag Batch #2) Available early/mid-January (at the end of the Fall Challenge). At this time, you'll get the following items: the rest of any mileage-based items you've earned but not yet received: 50-mile stickers and lip balm, 100-mile fanny pack, 150-mile travel pouch, 200-mile Choice ($25 merch credit or 5k entry), 250-mile beanie, as well as items for any late registrants.
• If you register for the Challenge after swag batch #1 shipping (i.e., early-November), all items will be available for you at the same time as swag batch #2.
• Fun Run Ticket Swag Note: Please note that any Fun Run ticket participants will receive all of your items with swag batch #1.

And other fine print details

(1) Where can I run/walk/hike/bike? Run/walk/hike/bike far and roam wildly. Whenever and wherever you would like. Keep safety in mind, but go explore the great outdoors!

(2) What time does the event start? Feel free to run/bike/hike/walk any time of day, every day that you are able, from October 1 until December 31, 2024.

(3) Do miles on the treadmill and/or stationary bike count? Yes! We know weather this time of year can be tough, so these indoor miles are accepted. Be sure to capture your mileage in real-time if you use a treadmill or stationary bike in Strava or your favorite tracking device. Then also enter this information in our Challenge app!

(4) How do I submit my miles? All miles will be self-reported in the Colorado Virtual Distance Challenge App. At the end of September, and throughout the challenge (for those who register later) you will receive information via email with instructions for downloading and using the app. It's super quick & easy to use the app... we promise!!

(5) Do I HAVE to use Strava? Yes and no. We will mostly be using Strava to verify the runs and rides that you are self-reporting. If you currently do NOT use it, please signup for a FREE account here. Then you can link whatever app you do use and never log in again. Almost any app or watch can link straight to Strava. Click Here to see how to link your device. If you are unable to use Strava, we will accept photos or screenshots from any other fitness tracking device, watch, or app throughout the month to make sure you are honestly reporting your miles.

(6) Where can I join the Colorado Brewery Running Series Strava club? HERE!

(7) I like both the t-shirt and tank - how can I purchase both? Easy - just shoot us an email and let us know! We will send payment details for the additional item (t-shirt or tank). [email protected]

Tag us in your run/walk/hike/bike/beer-drinking photos on Instagram or Facebook throughout the Challenge for a chance to be featured in our posts and stories!

Tag us @cobreweryrun and use the hashtags #covirtualchallenge, #roamwildcolorado, and #cobrs2024

Keep an eye out - we will send you challenge updates throughout Oct/Nov/Dec via email and social media!

Questions? Contact us at [email protected]

Cheers to staying active this fall, and hopefully enjoying some delicious craft beers along the way! We’ll see you out there in the virtual running/walking/hiking/cycling and beer drinking world!

Host or Publisher Colorado Brewery Running Series™