Christmas Season Campaigning

As a small business owner, you know that the holiday season can make or break your annual sales. With consumers starting their gift-buying as early as October, it's crucial to have a well-planned and executed marketing strategy to stand out from the competition.

This workshop is designed to help you get a head start on your competitors and maximise your sales during this critical period. Here's what you can expect:

• Timing is Everything: We'll dive into the key dates and milestones throughout the holiday season, from October through the New Year, ensuring you're in the market at the right time with the right messaging.
• Retail Strategy: For retailers, this workshop is invaluable. You'll learn how to plan and roll out content and campaigns across the holiday season, capturing the attention of eager shoppers.
• Multi-Channel Approach: Discover how to create a cohesive marketing strategy that spans multiple channels, from social media to email, ensuring your message reaches your target audience wherever they are.
• Budgeting and Paid Advertising: We'll cover best practices for budgeting and leveraging paid advertising to amplify your reach and drive more sales during this competitive period.
• Content Planning: Learn how to craft compelling content that resonates with your audience, from gift guides to festive promotions, keeping your brand top-of-mind throughout the holiday rush.

This workshop is perfect for any small business owner who relies on the end-of-year season as a significant revenue driver. By attending, you'll gain the knowledge and strategies needed to outshine your competitors and make the most of this lucrative time of year.

Don't miss this opportunity to turbocharge your holiday season marketing efforts. Register now and give your business the gift of success!

BONUS: To help you apply the knowledge from this session, you will also be able to access a range of additional resources, including an actionable worksheet and cheat sheet.

This is a hybrid event so please indicate when registering whether you will be attending 'in person' or 'virtually' (zoom). Light refreshments will be provided for 'in person 'attendees.

This workshop will be facilitated by Kirri Romero from .

Host or Publisher Brimbank City Council