CASPA Mentorship 2026 - Seminar #2: Link, Learn, Lead

Link. Learn. Lead.

Have you noticed why some employees in your company appear to be on the fast track while others appear to be “stuck” in neutral despite their excellent background and hard work?  One answer may be that the former know how to market themselves. Marketing is an essential and fundamental skill applicable in various aspects of everyone’s lives. Learning and applying fundamental marketing concepts is especially important when it comes to one’s career management and brand building. This highly interactive workshop draws from product marketing principles as well as the presenters’ personal career experiences as a proven marketing and sales leader in the semiconductor industry. You will learn to frame your thinking that you are the PRODUCT and learn how to effectively market and brand yourself to help achieve the optimal career success.

Theme: Link, Learn, Lead (3L)

Agenda

● 1:00 PM – 1:30 PM: CASPA and Mentorship Event Introduction 

● 1:30 PM – 2:00 PM: Speaker #1 Avery Lu, From Fab to Boardroom: The Relationships That Actually Drive Careers

● 2:00 PM – 5:00 PM: Speaker #2 Robert Fan, Marketing Yourself for Career Success

● 5:00 PM – 5:30 PM: Networking & Mentorship Program Sign-Up

Co-host/Partner: JJLake Business Center (https://jjlaker.com/)

Speaker #1 Avery Lu’s Bio:

• Partner & Head of Business Development, Investments at Aventurine Capital Group, LLC

• 30+ years of experience as a high-tech executive across corporations and startups

• Senior Director at Global Semiconductor Alliance (GSA), driving global industry collaboration

• Chief Marketing Officer (CMO) at NuMorph AI, focused on neuromorphic AI for edge vision sensing

• Co-founder of three startups spanning AI, venture studio, and semiconductor solutions

• Former leadership roles at NXP, Infineon, Toshiba, Cypress, Xilinx, and other semiconductor companies

• Senior IEEE member and Chair of the Santa Clara Valley Section, with leadership roles across multiple IEEE initiatives

www.linkedin.com/in/averylu

Speaker #2 Robert Fan’s Bio:

•Current SVP Global Sales and head of corporate marketing at Silicon Motion Inc (NASDAQ:  SIMO) and President of Silicon Motion Inc. USA subsidiary

•30+ years of marketing experience in companies including Intel and Spansion as well as VP of marketing for two startups with successful exits

•Former BoD member at two fabless IC startups

·Monte Jade West board member 2020-2023 and Vice Chair (2024)

•Executive Mentor and frequent speaker on career development

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Host or Publisher Chinese American Semiconductor Professional Association