Britomart Talks: Westpac's Sarah Williams

Sarah Williams has built her career inside some of New Zealand’s most recognisable brands—cutting her teeth in agencies before spending nearly a decade transforming Spark, and now as Westpac New Zealand’s Chief Brand and Marketing Officer.

Join her in conversation with Britomart’s Jeremy Hansen for a candid take on what’s breaking, what’s working, and what the “Goldilocks” agency model really looks like.

She’ll also share how her team is tackling one of the toughest briefs out there: changing how New Zealanders feel about their bank.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Britomart Group