BREAK THE BLOCKS. BUILD THE BRAND.

Join us in person for an epic event where creativity meets strategy! This is your chance to break the blocks holding your ideas back and start building a brand that truly stands out. Get ready for interactive sessions, cool networking, and hands-on fun that’ll boost your skills and confidence. Don’t miss out on this awesome opportunity to connect, create, and conquer!

What This Day Is

Break the Blocks. Build the Brand. is a full-day, hands-on workshop in Paradise Valley where you stop overthinking and start doing. Tyler Watson (Elite Performance Coaching) and Samara Beth (Samara Beth & Co.) are bringing their combined expertise in performance and brand strategy into one room. You leave with a real plan, real clarity, and real momentum.

This is not a lecture. This is a working day.
Here’s How the Day Runs

Morning: Get Clear on What’s Actually in the Way

We start with the real work immediately. Tyler walks you through his Cellular Alignment Technique, a live hands-on session designed to break through the mental and physical blocks that have been keeping you stuck. This isn’t theory. Attendees have used this method to shift fast.

Then Samara pulls out the W.I.N. Framework (Willpower, Innovation, Networking), her signature approach to personal and brand growth. You’ll identify what’s blocking you from taking action, then build your own positioning and messaging so people actually understand what you do and why they need you.

Midday: Lunch + Real Talk

A seated lunch in a private room with both hosts. You’ll share what you’re working on, get answers to your real questions, and connect with the other people in the room who are on the same path.

Afternoon: Build the Brand That Gets You Paid

Tyler breaks down Stories that Sell, his enrollment system for turning your personal story into a tool that converts. Then Samara takes the room through immersive branding, covering your media kit, your website, and exactly what meeting planners and event organizers look for when deciding who gets the stage.

Late Afternoon: Hot Seat + Your Next Steps

One of the most powerful parts of the day. Tyler and Samara coach a volunteer live, in the room. This is the moment people talk about afterward. Then you’ll hear about the offers available for those ready to go further, including financing options.
You’ll Walk Away With

• The mental blocks identified and broken

• Your positioning and messaging nailed down

• A clear picture of your brand, your story, and your stage strategy

• A network of people at the same level you’re building toward

Who This Is For

Coaches, speakers, and authors ready to stop playing small. If you’re producing under $10K/month and you know you’re capable of more, this day was built for you.

Info: Coffee, tea, and lunch are included.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Samara Beth Hurley