Bothell Small Business Workshops Series - Fall 2024

Are you considering launching a new business? Or are you a new entrepreneur facing challenges? Perhaps you are in the ‘drawing board’ stage, looking to explore a new business idea or concept. In collaboration with the City of Bothell and OneEastside, the 𝗕𝗼𝘁𝗵𝗲𝗹𝗹 𝗦𝗺𝗮𝗹𝗹 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 𝗦𝗲𝗿𝗶𝗲𝘀 offers a comprehensive guide tailored for new or aspiring business owners at a significantly subsidized cost.

Join Business Advisor Shawn Palmer, ASBC, MSML, for the dynamic Bothell Small Business Workshop Series, featuring expert guest speakers from the City of Bothell and Kidder Matthews, a leading commercial real estate broker.

Limited space available!

Maximum attendees: 16

Workshop Schedule:

• Location: Bothell City Hall
• Time: Wednesdays, 6:00-8:15 pm
• Start Date: Sept. 18 - Oct 9, 2024

Secure your spot today to gain invaluable insights and practical advice for your entrepreneurial journey.

Workshop 1: Business Basics - How to Launch, Grow and Level Up

September 18, 2024 | 6:00 - 8:15 p.m.

From business concept through the first two years following launch, better understand startup requirements, financial management, your competitive landscape, and the costs and risks associated with your next business decisions. Includes classroom instruction, small group work, and an opportunity for 1-on-1 follow-on advising. *

* included with your workshop registration

Workshop 2: Summarized Business Plan - Your Roadmap; but Also Mastering Key Operational Areas of Your Business

September 25, 2024 | 6:00 - 8:15 p.m.

Connecting your unique value to your customer segment(s) to revenues and profits; how to balance structure with flexibility.

Workshop 3: Marketing & Pricing Strategies—The Art and the Science Behind Driving Sales

October 2, 2024 | 6:00 - 8:15 p.m.

How to align marketing and sales strategies to customer segments; how to begin creating an ecosystem of branding, marketing channels, sales funnels, and profitability.

Workshop 4: Finances—Money: Attracting it, Making it, Managing it

October 9, 2024 | 6:00 - 8:15 p.m.

Capitalization (investment and loans), revenues and profits, data-driven business decisions, and metrics for success.

Be sure to check back for more Small Business Workshop Series in 2024!

ABOUT THE SPEAKER

As an East King County Small Business Advisor, Shawn Palmer provides no-cost, one-on-one, confidential advising to help entrepreneurs and small business owners start, grow or buy/sell their businesses.

A decorated Navy Veteran accredited small business consultant and professional mentor; Palmer will share his expertise with the East King County business community based on his 21 years of entrepreneurial experience. Palmer also served as a parent volunteer in the Lake Washington School District. He graduated Magna Cum Laude from Central Washington University with his BS in Business Administration, and from WGU with his Masters in Management and Leadership. His role will help East King County small businesses solve the challenges of recovery from the pandemic and building resilience going forward.

Host or Publisher OneEastside