Beyond the Front Door: How Residential Agents Win with Commercial Referrals
About this Event
Your clients own more than their homes. They run businesses, hold investment property, lease office space, and inherit land. Those conversations are already happening. This session shows you how to recognize them and what to do next.
Hosted by the eXp Commercial Charleston team, this one-hour morning session is built for residential agents at any brokerage.
What we'll cover:
- How to spot a commercial opportunity in the conversations you're already having
- How a clean referral handoff works, and how you can stay involved with your client
- How referral fees are structured and paid between brokerages
- A real example: a recent commercial sale that started as a referral from a residential agent
- Q&A
Speakers:
- David Newman, Advisor, Senior Vice President and Branch Manager, eXp Commercial (host)
- Michael Kelly, Commercial Advisor, eXp Commercial (industrial)
- Alex Sanders, Commercial Advisor, eXp Commercial (land)
Thank you to our sponsors: Northwestern Mutual, First Palmetto Bank and Shepherd Bay.
David Newman, Michael Kelly and Alex Sanders are SC Real Estate Associates with eXp Commerical, LLC (SC firm lic. #24614).
Agenda
🕑: 10:15 AM - 10:30 AM
Doors Open
🕑: 10:30 AM - 10:35 AM
Welcome and sponsor introductions (David Newman)
🕑: 10:35 AM - 10:45 AM
Spotting the commercial lead in everyday conversations
🕑: 10:45 AM - 10:50 AM
Case study: a residential referral to a commercial sale
🕑: 10:50 AM - 11:00 AM
The handoff and how referral fees are paid
🕑: 11:00 AM - 11:10 AM
Industrial opportunities to watch for (Michael Kelly)
🕑: 11:10 AM - 11:20 AM
Land opportunities to watch for (Alex Sanders)
🕑: 11:20 AM - 11:30 AM
Q&A and $100 gift card drawing
🕑: 11:30 AM - 12:00 PM
Coffee, light hors d'oeuvres and networking
Where is it happening?
Event Location & Nearby Stays:
USD 0.00
