Become the Brand ChatGPT, CLAUDE, GEMINI and Al Recommend First

People are no longer “searching” — they’re asking AI. And engines like ChatGPT, Claude, Google Gemini and Perplexity are now deciding which brands get visibility… and which disappear.

In this in‑person seminar, we’ll break down how these LLM‑powered systems shape discovery, shorten the customer journey, and surface answers based on structure, clarity, authority signals and entity‑level optimisation — not traditional SEO tricks.

You’ll learn why businesses now need to move beyond classic SEO into GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) — plus how to build an AI Citation Strategy that ensures your brand is chosen, cited and amplified inside conversational and multimodal interfaces.

We’ll also explore where this matters most right now:
voice queries, product discovery, customer service journeys, and B2B research flows.

This is NOT a conversation but a hands‑on, practical, highly interactive session — with free playbooks, worksheets and step‑by‑step guidance to start shaping your strategy immediately.

• How LLMs (ChatGPT, Claude, Gemini, Perplexity) retrieve, evaluate and present information — and what makes your brand show up
• The fundamentals of GEO & AEO: structured content, entity optimisation, and AI citation readiness
• The difference between optimising for search engines vs. AI answer engines
• How to prepare for AI‑driven discovery across chat, voice, multimodal search and agent‑based experiences
• How to run a GEO/AEO audit on your current digital footprint
• The new metrics that matter: Citation Position Score, Citation Frequency Index, Semantics, PAWC, Chunking & Structure
• How AI is accelerating the path‑to‑purchase — and how to be “conversion ready” inside AI interfaces

Entrepreneurs, solopreneurs, marketers and C‑Suite leaders — especially anyone whose website plays a key role in being discovered, or anyone currently building or redesigning a site.

Register by midnight Sunday 22nd March 2026. Places are limited.

Know what’s Happening Next — before everyone else does.

Get App

Host or Publisher MediaCity Immersive Technologies Innovation Hub