Alba White Truffle World Auction & Large-Format Barolo and Barbaresco

For the first time in London, the Alba White Truffle World Auction brings its international charity auction to the capital.
On Sunday 8 November 2026, from 11:30 am, the Italian Chamber of Commerce and Industry for the UK welcomes guests to Macellaio Soho for a welcome drink, followed by lunch and the opportunity to participate in the auction.
With a live connection to the historic Castello di Grinzane Cavour, this year’s event brings together Hong Kong, Macao, Vienna, Vilnius, Bangkok, Brasilia and, for the very first time, London.
At the heart of the occasion is the charity auction, offering guests the opportunity to bid on exceptional Alba white truffles and prestigious large-format Barolo and Barbaresco wines, while raising funds for charitable causes.
The inaugural London edition offers an intimate setting in which to experience the excitement of the bidding, bringing together a passion for Italian food, fine wine and philanthropy.
Join us for this exclusive occasion and be part of the auction’s London debut.