AAF-ND Presents: " AI Marketing Trends" with Heidi Beye

April 2025 Speaker: Heidi Beye

Join us for our April speaker event at the Sanctuary Event Center in Fargo. This month's speaker is Heidi Beye, a marketing and business development consultant specializing in AI-powered marketing solutions. With over two decades of experience spanning Online Recruitment, Franchise, and Technology industries, Heidi has been at the forefront of innovation, digital transformation, and data-driven strategies, helping businesses achieve measurable success in fast-paced, entrepreneurial environments.

Event Schedule:

• 11:30 am - Doors Open
• 12:00 pm - Welcome, Announcements + Introduction
• 12:05 pm - Presentation
• 12:50 pm - Audience Q+A
  

Presentation Summary:
Dive into the latest AI marketing trends and discover how marketing professionals can embrace these advancements to elevate their careers. The session will highlight practical ways to integrate AI tools into everyday marketing efforts, while focusing on how these innovations can complement existing skill sets. With AI’s potential to revolutionize marketing, understanding how to leverage AI will empower professionals to not only stay relevant but also thrive in an evolving landscape.

About Heidi:

Heidi Beye is a marketing and business development consultant specializing in AI-powered marketing solutions. With over two decades of experience spanning Online Recruitment, Franchise, and Technology industries, Heidi has been at the forefront of innovation, digital transformation, and data-driven strategies, helping businesses achieve measurable success in fast-paced, entrepreneurial environments.

Heidi's career is defined by leadership and growth-driven roles. She spent 16 years at MonsterTRAK/Monster.com, navigating the rise of the dot-com era while holding key positions across business development, communications, and client solutions. Later, as Director of Development for Great Harvest Franchising and Salon Professional Education Company, she led expansion initiatives and forged strategic partnerships. More recently, as COO of Quantum Business Solutions, Heidi led Go-To-Market (GTM) strategy, AI-driven marketing automation, and sales enablement efforts. Additionally, as the founder of HB Consultation Services, she spent the last two years helping businesses implement AI marketing strategies, optimize automation, and drive scalable growth.

In her latest venture as co-owner of Atlas, Heidi brings her expertise in AI marketing, business development, and automation to help businesses optimize growth strategies using HubSpot.

Passionate about empowering small to mid-sized businesses, Heidi helps organizations harness AI, automation, and data analytics to compete at an enterprise level—efficiently and cost-effectively. She specializes in customized AI-driven marketing strategies, lead generation optimization, and predictive analytics to enhance customer experience and drive growth.

With a proven track record in AI marketing, business development, and sales automation, Heidi continues to be a pioneering force in digital marketing, helping businesses stay ahead in today’s rapidly evolving landscape.

Host or Publisher American Advertising Federation of North Dakota