Your Business Needs Two Things - The Right Customers & Sustainable Profit.
About this Event
Your Business Needs Two Things
The right customers. Sustainable profit.
Most businesses work hard to attract more customers.
But more customers don’t always create more profit.
Real growth happens when you attract the right customers — and have a business that converts those customers into sustainable profit.
That’s why Ismail Davids and Clinton Maneveldt are bringing two disciplines together in one practical workshop:
Customer Growth + Profitability
Clinton will show you how to attract the right customers using AI, digital strategy and local SEO.
Ismail will show you how to identify profit leaks, improve cash flow and turn more of those sales into sustainable profit.
What You Will Learn
You’ll discover how to:
- Attract better customers—not simply more customers.
- Calculate the revenue your business needs.
- Identify hidden profit and margin leaks.
- Understand why more sales do not always mean more profit.
- Connect marketing, operations and financial performance.
- Establish clear priorities for the next 90 days.
Every Attendee Receives
- FREE 45-Minute Profit Leak Audit
- Free Access to the Profit Under Pressure™ — 4‑Hour Online Course
And every attendee will have the opportunity to enter our Business Growth Prize Draws worth over NZ$8,000, including:
- 90‑Day AI Growth Accelerator — NZ$3,000 value
- 90‑Day Profit Master™ Programme — NZ$3,900 value
- Profit Pressure Starter™ — NZ$497 value
- Plus additional business growth programmes and services
Why This Workshop Exists
Many business workshops focus on one side of growth.
Marketing asks: How do we get more customers?
Profitability asks: Are those customers actually making us money?
A healthy business needs both.
We call them:
The Growth Engine — attracts the right customers.
The Profit Engine — converts those customers into sustainable profit.
One without the other limits your business.
This workshop will show you how they work together.
By the End of the Workshop You’ll Know
You’ll leave with greater clarity around:
- The profit your business should be producing
- The revenue required to achieve that profit
- Where your biggest profit leaks may be
- How to use AI, digital strategy and local SEO to attract and target the right customers
- How to turn those customers into more sustainable profit
- What to prioritise over the next 90 days
Meet Your Presenters
Ismail Davids
Business Transformation Consultant | Founder of Profit Master™ | Author of The Profit Playbook
25+ years of experience building, developing and improving businesses across New Zealand, Southern Africa, the Middle East and Asia-Pacific, with a focus on profitability, operations and commercial performance.
Clinton Maneveldt
Customer Growth Specialist | Founder of SEOwebsites & AI Scale Business
25+ years helping businesses generate customer growth through AI, digital strategy, local SEO and marketing automation.
One Workshop. Two Specialists. One Shared Mission.
Get the right customers into your business — and turn them into sustainable profit.
Agenda
🕑: 09:30 AM - 10:00 AM
Welcome & Networking Doors open at 9:30 AM.
Info: Join us before the workshop for complimentary tea, coffee and light refreshments while connecting with other business owners.
It's a relaxed opportunity to network, meet the presenters and settle in before the workshop begins promptly at 10:00 AM.
Please allow a little extra time for parking. Paid parking is available behind Lopdell House, with additional street parking nearby.
Where is it happening?
Event Location & Nearby Stays:
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