Your Brand, Your Story

Come join us weekly at Toronto Public Library - North York Central Library branch for our 8-week business seminars with Fall 2025 Entrepreneur in Residence (EIR) Olivia Glauberzon. The seminars will run from October - November 2025. You can also sign up for a one-on-one consultation with Glauberzon to go over your business plans and ideas. Visit tpl.ca/eir for more information.

Seminar 4) Your Brand, Your Story: Defining the Pillars of Your Brand & How You’ll Pitch Your Business

You can have the best business idea in the world, but it’s really the best businesses that know and understand how to tell their story and make it stick. Think of all the brands you love and know, now join this session to learn the basics of building a brand from scratch. We’ll walk through what branding really means, how to build a brand on a budget, and master your 90-second branded business pitch, whether you’re pitching investors or Dragons’ Den.

Location: North York Central Library, Room 1 (2nd floor)

Time: 6:30-8 pm

Registration encouraged via Eventbrite. Drop-ins welcome until capacity is reached.

For more information, contact the Business, Science & Technology Department (4th floor) at 416-395-5613.

Toronto Public Library is committed to accessibility. Please call or email us if you are Deaf or have a disability and would like to request an accommodation to participate in this program. Please let us know as far in advance as possible, and we will do our best to meet your request. At least three weeks' notice is preferred. Phone (416) 393-7099 or email [email protected].

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