Writing with AI: What Works, What Doesn't and How to Use It

AI saves a lot of time for writing emails, social content and webpages, but artificial intelligence isn’t so intelligent on its own. It isn’t for independent creation; it's a tool to assist people in creating. To transform its basic suggestions into a clear and effective piece of writing, AI needs guidance from real people to inform its logic with detailed, strategic prompts and a thoughtful approach.

Join us for Localist Lab as Infomedia’s Janna Stevens explains how AI writing models can be great time-saving writing tools for your business, where they fall short and how to use them without losing your voice or sounding generic. 

This free, in-person session is part of the Localist Lab event series (formerly One Quick Coffee). It expands on the Localist podcast by bringing practical, real-world marketing strategies directly to the Birmingham community.

Writing with AI: What Works, What Doesn’t and How to Use It

AI tools can generate content in seconds, but speed doesn’t always mean quality. Without the right input, they often produce writing that feels generic, off-brand, inauthentic or ineffective. In this session, you’ll learn how to approach AI as a tool (not a replacement for real writing) so your content stays clear, intentional and aligned with your voice across everything you write.

Janna will share practical insights she applies to her everyday work at Infomedia to write more efficiently without sacrificing quality or consistency.

Sneak Peek

Here’s what you’ll learn over a cup of coffee and breakfast tacos from our sponsor, Ladybird Taco:

When AI Actually Helps

Find out where AI can save time in your writing process — from early concepts and drafts to correcting minor punctuation errors  — and how to use it in a way that conveys your own ideas.

Where AI Falls Short

Learn how to recognize generic or ineffective AI-generated writing and avoid the common mistakes that can make it miss the mark.

How to Use AI Without Losing Your Voice

Get practical guidance on writing with AI that still sounds like you, so your content remains consistent, strategic and engaging.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Infomedia