Workshop: Maximising Your Data Potential

This workshop is crafted for businesses beginning their data journey, helping them feel confident in making data-driven decisions. We aim to show participants how data can drive business goals, determine if they are data-driven or data-led, and effectively communicate their objectives and progress with data. Through interactive and practical activities, even those with limited digital experience will find the concepts easy to grasp and apply in their businesses.

• Introduction
• Understanding Business Objectives
• Data Driven vs Data Led
• Supporting Objectives with Data
• Communicating Objectives and Progress
• Recap & Review

• Grasp the role of data in achieving business goals.
• Identify whether the business is data-driven or data-led.
• Learn to effectively communicate business objectives and progress using data.
• Gain hands-on experience with basic data tools and concepts.

Host or Publisher Land Digital and Sunderland Software City