WNY Venture Association Startup Presentation Forum TUESDAY March 10, 2026

This in person event will be held at the University at Buffalo Center of Excellence in Bioinformatics & Life Sciences. Those who can't be there in person may participate via Zoom. Get ready to network, learn, and connect with fellow entrepreneurs and investors in the vibrant startup community. Register and be part of this exciting event!

Presenters:

CareNgen- Jenny Redding, CEO & Co-founder, Priya Pinto, Chief Development Officer & Co-Founder, Chris Brown-Hall, Customer Success Officer & Co-Founder

CareNgen is driving the next generation of elder care navigation for America's growing caregiver workforce. CareNgen is a care navigation platform providing personalized, condition-driven care plans that guide families through the complex world of elder care.

CareNgen enables working caregivers to move from a process that is overwhelming and complex to a clear, actionable plan all while connecting them to the right local resources and next steps in one place. Employers offer CareNgen as a workforce benefit, supporting the 1 in 5 full-time employees who are managing elder care responsibilities while on the job. For employees, it means less stress, better decisions, and more confidence in the care they provide. For employers, it means measurable reductions in absenteeism, presenteeism, and turnover.

CareNgen is well positioned for rapid growth in the employer caregiving benefits market and beyond, with an expansion plan that includes:

• Direct to enterprise sales and utilize channel partners for sales optimization;
• Extension into distribution partners such as health systems and financial services; and
• A diversified and incremental future service offering including data analytics and concierge caregiver coaching.

CareNgen has an accomplished team with over 100 years of experience in senior care, over 20 startups and exits, and over 200M in enterprise value creation. The company is currently building out extensions of its platform necessary to expand market reach and achieve important value-creation milestones.

Pros LLC - Mike Licata, Founder

Pros LLC is a golf training aid company that cracks the code of the golf swing. We enable golfers to correct flaws in their swings quickly and inexpensively thereby promoting better play and more enjoyment of the game.

The first product is the Pro's Position which helps fix slicing by promoting the correct swing path and clubface angle. Its design encourages a more inside-to-out swing path and a square clubface at impact, which can reduce the side spin that causes slicing. The Pro’s Position has been evaluated by teaching golf professionals and received positive feedback about its simplicity and effectiveness.

The golf training aids market in the U.S. is currently more than $550 million per year according to Grand View Research. The Pro’s Position’s simple design and low production cost enables it to be sold at 45%-65% of the retail price of two of the best-selling golf training aids.

The funding sought by the company will be used to produce the initial batch of 1,000 commercial-ready units and launch sales to a validated list of golf product consumers.

The company has strategic relationships with professionals in the fields of golf, social media, marketing and has an accomplished team with experience in consumer products, venture capital, creative and sales. The Company is currently building out extensions of its platform necessary to expand market reach while developing additional products for the marketplace.

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Host or Publisher Western New York Venture Association