Who Cares Wins

This Advertising: Who Cares? event (held at Prospect's offices) covers the importance for all of a varied, and safe media industry.
About this Event

The event will contain three elements:

1. Powerpoint presentation summarising how the context within which ads appear impact their effectiveness.
2. Moderated discussion around the benefits to society and to business of a pluralistic, varied media sector, and the risks inherent in ad revenues migrating to online platforms.
3. Moderated discussion making the case for a regulated media environment safe for all to use.

Speakers include:

Samira Brophy, Senior Director, IPSOS UK

Discussion1: Moderator, Omar Oakes (freelance journalist), Melanie Leach (CEO, South Shore Productions), Stephen Colegrave (Executive Editor, Byline Times), Dominic Ponsford (Editor-in-Chief, Press Gazette), Damian Collins OBE (ex Government Minister and Chair, DCMS Select Committee).

Discussion 2: Moderator, Jack Benjamin (Senior Reporter, The Media Leader), Lexie Kirkconnell-Kawana (CEO, IMPRESS), Jake Dubbins (Co-Founder, The Conscious Advertising Network), Andy Burrows (CEO, The Molly Rose Foundation), Cosima Wiltshire (UCL and FlippGen).

The audience will include journalists, broadcasters, activists, regulatory experts, marketing professionals, trade bodies and policy makers.

We hope you can join us.