Using AI to Scale a B2B Service Business

Most B2B founders know they need to act on AI. Few know how. Mark Renney's talk cuts through the noise and gives you a first concrete step.
About this Event

The AI moment for B2B service leaders is now.

In a market moving this fast, distraction is the default and most business owners know they need to act on AI long before they know how. This thought leadership talk and discussion, delivered by Mark Renney exists to change that: to give you a clear picture of what is happening, what the leaders getting this right are doing differently, and the focus to take a first step that actually matters.

You already know AI matters. The question is whether your business is genuinely positioned to act, or just reacting to the conversation. The event equips you to build foundation across five practical themes so you leave with clarity.

Strategic Focus
Understand how well you separate what matters from the endless stream of new tools and noise.
Productised Expertise
Find out how much of your expertise is already captured in repeatable, sellable assets.
Your first practical step
Finish with a clear read on your position and the first AI-ready asset to build from your expertise.