Using AI to Personalise your User Journey

We all know that user research is key to moving your business forward. You must understand your users in as much detail as possible, know their pain points and problems - but more importantly, how you can solve them.

User research can be time-consuming, but if you harness and embed AI into your process, what usually takes days or weeks can be prioritised and grouped in minutes. This gives you a competitive advantage as you use the data and audience research to inform product and business strategy.

So, are data-driven insights the fuel powering your strategy and decision-making?

If it isn’t, you’re not alone.

And you definitely will want to attend our upcoming event, Data-Driven Research, in collaboration with Productboard.

📅 Date | Wednesday 26 June
🎤 Panel and Q&A | 2:30pm
🤝 Networking | 4pm
📍 Location | The Loading Bay, London, EC2A 4DS

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• How to build a culture of data literacy across your organisation and teams.
• How to embed AI into your audience research and translate raw data into clear, actionable insights.
• Identify the metrics that matter the most with your discovery - driving operational efficiency and a clear product vision.
• Using data storytelling to gain stakeholder buy-in and present them with fact-based insights, ensuring alignment and eliminating ambiguity.

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This collaborative event is designed to help you learn, question and network with others on-site.. The aim is to give you tangible takeaways that you can take back to your day-to-day work to help implement a data-driven strategy in your business.

‍The event is tailored to Seniors, Heads of, Directors and VPs working in marketing or product.

But we welcome everyone who is a key stakeholder in driving data-driven insights for business strategy to register.

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