UCLA Bruins in Entertainment, Business, and Tech

Join the UCLA San Fernando Valley Alumni Network, UCLA campus partners, and Bloomberg for an evening exploring the future of content.
About this Event

UCLA Bruins in Entertainment, Business, and Tech

Join the UCLA San Fernando Valley Alumni Network, UCLA campus partners, and Bloomberg for an evening exploring the future of content, media, and entertainment.

The evening will bring together UCLA alumni, students, industry leaders, and emerging professionals for an exclusive reception and conversation at the intersection of storytelling, technology, and the rapidly evolving business landscape.

The program will feature a fireside conversation with Michael Kassan, UCLA alumnus and founder and CEO of 3C Ventures, followed by an audience Q&A and a panel discussion examining the future of content with leading voices from across the industry. The program will be moderated by Bloomberg, bringing a leading global business and media perspective to the conversation.

Michael Kassan is the founder and CEO of 3C Ventures, a premier strategic advisory firm driving growth and innovation at the intersection of media, marketing, and technology. A legendary industry dealmaker and Advertising Hall of Fame inductee, he brings decades of expertise in navigating digital disruption and connecting top brands with the next generation of storytelling and entertainment.

Guests will have the opportunity to connect, exchange ideas, and network with fellow Bruins and professionals shaping the next generation of media, entertainment, business, and technology.

Program:

6:00–7:00 PM — Reception, Food, Drinks & Networking
7:15–8:00 PM — Fireside Chat with Michael Kassan + Audience Q&A, moderated by Bloomberg
8:10–8:35 PM — The Future of Content Panel, moderated by Bloomberg
8:35–9:00 PM — Networking

Agenda

🕑: 06:00 PM - 07:00 PM
Reception, Food, Drinks & Networking
🕑: 07:15 PM - 08:00 PM
Fireside Chat with Michael Kassan + Audience Q&A, moderated by Bloomberg
🕑: 08:10 PM - 08:40 PM
The Future of Content Panel, moderated by Bloomberg
🕑: 08:40 PM - 09:00 PM
Close and Networking