Turn your Newsletter into a Lead Magnet

Schedule

Wed Sep 25 2024 at 09:30 am to 11:30 am

Location

Shoreditch Exchange | London, EN

Discover how email newsletters can be your secret sales weapon, and learn how to craft effective email content.
About this Event

Most newsletters suck.

That's because too many business builders think their email list cares about their business as much as they do. Newsflash: they probably don't. They care far more about themselves.

Jamie Woodbridge and James Copeland, Co-founders of The Inbox Club will unveil the hidden potential of email newsletters as a game-changing tool for business development and marketing. Newsletters are about building and maintaining lasting relationships, nurturing leads, and driving sustainable growth for your B2B business.

They will guide you through the entire process, from launching your first newsletter to running a sustainable and successful campaign. The resulting content will nurture your list, build trust and win business, and can be recycled across all of your marketing channels.

This masterclass will show you how to:

Build-a-newsletter. Getting started.
Why your newsletter could be your most important tool.
How to repurpose your newsletter for different content platforms.

? Masterclass hosts:

James brings over a decade of marketing experience to the table. His previous roles have included work as a freelancer, head of content, CMO and now agency founder. He's also built a newsletter business that has been monetised and won an award.
Jamie brings 13 years of sales experience. His roles have included BDM, Sales Manager and Head of Sales and Marketing.

Younging/Wolf/Warrior members go free! Please note, we do check ticket types so please only select this ticket option if you are indeed a Younging/Wolf/Warrior member.

Pup and Non-members, please purchase a ticket. If you're interested in being a member,

? Who should attend?

Small-medium B2B service businesses.

You can join either in-person or online.

Bonus: an in-person ticket includes breakfast (from 8.30am) and same day access to a desk at Shoreditch Exchange.

Can't make it?

Get in touch with Adam on LinkedIn to see how he may be able to help!

BD Matters hosts monthly masterclasses. Keep on top of our other upcoming masterclasses here:

https://bdmatters.co/upcoming-masterclasses

Photos taken here include:

Previous BD masterclasses
Co-working space at Shoreditch Exchange. In-person tickets include breakfast of croissants and bircher selection from 8.30am and all-day access to a co-working space at the venue.